Customer culture how FedEx and other great companies put the customer first every day
Everyone talks about creating a "customer-centered culture." In CustomerCulture: How FedEx and Other Great Companies Put Their Customer First Every Day , the executive who pioneered FedExÕs legendary customer culture shows exactly how to go beyond talk and make it happen Ñ for real! Drawin...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, NJ :
Financial Times, Prentice Hall
c2002.
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| Edición: | 1st edition |
| Colección: | Financial Times Prentice Hall books
Financial Times Prentice Hall books |
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628162206719 |
| Sumario: | Everyone talks about creating a "customer-centered culture." In CustomerCulture: How FedEx and Other Great Companies Put Their Customer First Every Day , the executive who pioneered FedExÕs legendary customer culture shows exactly how to go beyond talk and make it happen Ñ for real! Drawing on lessons learned at FedEx, Michael Basch identifies key cultural obstacles and leadership failures that dilute customer focus, and demonstrates exactly how to build systems and structures that help good people deliver outstanding service. |
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| Notas: | Includes index. |
| Descripción Física: | 1 online resource (xxv, 274 p. ) ill Available also in a print edition |
| ISBN: | 9789867727299 9781281084019 9786611084011 9780131517110 |
