The art of SEO

Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior-such as new ranking methods involving user engage...

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Detalles Bibliográficos
Autor principal: Enge, Eric (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Beijing : O'Reilly [2012]
Edición:2nd ed
Colección:Theory in practice (Sebastopol, Calif.)
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628154906719
Descripción
Sumario:Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior-such as new ranking methods involving user engagement and social media-with an array of effective tactics, from basic to advanced. Comprehend SEO's many intricacies and complexitiesExplore the underlying theory and inner workings of search enginesUnderstand the role of social media, user data, and links<li
Notas:Includes index.
Descripción Física:1 online resource (714 p.)
ISBN:9781449324896