Real-time marketing and PR how to instantly engage your market, connect with customers, and create products that grow your business now

Launch effective real-time communications to win in today's always-on world Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. ""Real time"" means news breaks over minutes, not days. It m...

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Detalles Bibliográficos
Autor principal: Scott, David Meerman (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, New Jersey : John Wiley and Sons 2012.
Edición:Revised and updated edition
Colección:Wiley Desktop Editions
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628030406719

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