Multinational corporation subsidiaries in China an empirical study of growth and development strategy
This comprehensive study examines the global strategies of multinational corporations (MNCs), the strategic evolution and the categories of their subsidiaries in China based on 150 MNCs. It is the first large-scale project of this nature to be conducted. The research has significant bearing on strat...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Oxford, England :
Chandos Publishing
2012.
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| Edición: | 1st edition |
| Colección: | Chandos Asian Studies Series
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628015906719 |
| Sumario: | This comprehensive study examines the global strategies of multinational corporations (MNCs), the strategic evolution and the categories of their subsidiaries in China based on 150 MNCs. It is the first large-scale project of this nature to be conducted. The research has significant bearing on strategic planning for firms that have set up, are setting up or are planning to establish subsidiaries in China, and the firms that try to compete in the global marketplace. The findings are significant for the West, owing to the current economic crisis and the need to determine if subsidiary expansion |
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| Notas: | Description based upon print version of record. |
| Descripción Física: | 1 online resource (311 p.) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781780633336 9781780633329 |
