Business skills for engineers and technologists
The scope of Business Skills for Engineers and Technologists is wider than many traditional business texts, including hot topics such as e-commerce, business ethics and law, as well as fully up-to-date coverage of management issues and finance. The interactive style of the book is ideally suited for...
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Autor Corporativo: | |
Otros Autores: | , |
Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Oxford ; Boston :
Butterworth-Heinemann
2001.
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Edición: | 1st edition |
Colección: | IIE textbook series.
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627930106719 |
Sumario: | The scope of Business Skills for Engineers and Technologists is wider than many traditional business texts, including hot topics such as e-commerce, business ethics and law, as well as fully up-to-date coverage of management issues and finance. The interactive style of the book is ideally suited for the study of business and management topics. Rather than focussing solely on management theory, the subjects are explored within real-world engineering contexts through numerous case studies and activities, which bring the content to life and create a highly accessible text for the student read |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (375 p.) |
ISBN: | 9781417502141 9781281013613 9786611013615 9780080494173 |