Cybermarketing how to use the Internet to market your goods and services

'Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and managers who need to know how to use the Internet to promote and sell their product. This new edition both follows on the success of and adds significantly...

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Bibliographic Details
Main Author: Bickerton, Pauline (-)
Corporate Author: Chartered Institute of Marketing (-)
Other Authors: Bickerton, Matthew, Pardesi, Upkar
Format: eBook
Language:Inglés
Published: Oxford ; Boston : Butterworth-Heinemann 2000.
Edition:2nd ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627846406719

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