The essential persona lifecycle your guide to building and using personas
Personas play an essential role in the development of successful products. Without creating profiles of target customers and studying them throughout your product development lifecycle, it's impossible to truly understand user need, context, and pain points. The Essential Persona Lifecycle is a...
Autor principal: | Adlin, Tamara (-) |
---|---|
Otros Autores: | Pruitt, John |
Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Burlington, Mass. :
Morgan Kaufmann
2010.
|
Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627816206719 |
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