Burning the ships intellectual property and the transformation of Microsoft
'Burning the Ships' offers a dramatic insider's account of how Microsoft used intellectual property to remake its business strategy and embrace the open source movement and the new innovation world - with real-world benefits for large enterprise customers and chief information officer...
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Otros Autores: | |
Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken, NJ :
Wiley
c2009.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627749106719 |
Sumario: | 'Burning the Ships' offers a dramatic insider's account of how Microsoft used intellectual property to remake its business strategy and embrace the open source movement and the new innovation world - with real-world benefits for large enterprise customers and chief information officers everywhere. |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (xxii, 186 p. ) ill |
ISBN: | 9781282137684 9786612137686 9780470494080 |