Competitive intelligence 2.0 organization, innovation and territory
The recent "concept of 2.0"", a consequence of ""Web 2.0"", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education , organization, territory, etc.This book consid...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London : Hoboken, N.J. :
ISTE ; Wiley
2011.
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| Edición: | 1st edition |
| Colección: | ISTE
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627740606719 |
Tabla de Contenidos:
- Organisation
- Competitive intelligence 2.0 : a three-dimensional relationship
- Management 2.0
- Sustainable development 2.0 : seeking for "the creation of shared values"
- Corporate education and web 2.0
- Marketing 2.0
- Innovation
- Parallax : a mindset 2.0
- Competitive intelligence 2.0 tools
- Patent information 2.0, technology transfer, and resource development
- Industrial property : competitive weapon 2.0 (case study of Tenofovir)
- Innovation, serendipity 2.0, filing patents from biomedical
- Literature exploration
- Processing business news for detecting business innovation strategies
- Information property and liability in the 2.0
- Territory and organisational reputation 2.0
- Triple helix and territorial intelligence 2.0
- Regional development 2.0
- Government strategies of territorial intelligence 2.0 : support to SMEs-TPE
- University : catalyst for the implementation of competitive intelligence 2.0 in Africa (case study of Nigeria).
