Mastering the rules of competitive strategy a resource guide for managers
Organized to blend selected historical lessons with modern business practice, this book provides a platform for understanding, developing, and applying competitive business strategies. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting competitive...
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
Auerbach Publications
c2008.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627552806719 |
| Sumario: | Organized to blend selected historical lessons with modern business practice, this book provides a platform for understanding, developing, and applying competitive business strategies. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting competitive battles. |
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| Notas: | Description based upon print version of record. |
| Descripción Física: | 1 online resource (250 p.) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781040082713 9780429249389 9781420068108 |
