Trout, J., & Rivkin, S. (2010). Repositioning: Marketing in an era of competition, change, and crisis (1st edition.). McGraw-Hill Education.
Cita Chicago Style (17a ed.)Trout, Jack, y Steve Rivkin. Repositioning: Marketing in an Era of Competition, Change, and Crisis. 1st edition. New York, United States of America: McGraw-Hill Education, 2010.
Cita MLA (9a ed.)Trout, Jack, y Steve Rivkin. Repositioning: Marketing in an Era of Competition, Change, and Crisis. 1st edition. McGraw-Hill Education, 2010.
Precaución: Estas citas no son 100% exactas.