Show me the money! how to make money through sports marketing

How do football clubs make their money? How do clubs become global brands, and their stars recognised throughout the world? Show Me The Money is a fascinating sports marketing handbook that uses football to show how money can be made by a club, a tournament, a federation or individual athlete. Autho...

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Detalles Bibliográficos
Otros Autores: Calzada, Esteve, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: London, England : Bloomsbury [2013]
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623541106719

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