Data Driven An Introduction to Management Consulting in the 21st Century
This book is a “scientific” introduction to management consulting that covers elementary and more advanced concepts, such as strategy and client-relationship. It discusses the emerging role of information technologies in consulting activities and introduces the essential tools in data science, assum...
| Main Author: | |
|---|---|
| Format: | eBook |
| Language: | Inglés |
| Published: |
Cham :
Springer International Publishing
2018.
|
| Edition: | 1st ed. 2018. |
| Series: | Management for Professionals,
|
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623535806719 |
| Summary: | This book is a “scientific” introduction to management consulting that covers elementary and more advanced concepts, such as strategy and client-relationship. It discusses the emerging role of information technologies in consulting activities and introduces the essential tools in data science, assuming no technical background. Drawing on extensive literature reviews with more than 200 peer reviewed articles, reports, books and surveys referenced, this book has at least four objectives: to be scientific, modern, complete and concise. An interactive version of some sections (industry snapshots, method toolbox) is freely accessible at econsultingdata.com. |
|---|---|
| Physical Description: | 1 online resource (XXIV, 185 p. 38 illus.) |
| ISBN: | 9783319702292 |
