Business storytelling for dummies

Use storytelling to influence people and move them to action Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a g...

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Bibliographic Details
Other Authors: Silverman, Lori L. (-)
Format: eBook
Language:Inglés
Published: Hoboken, NJ: Wiley c2014.
Hoboken, New Jersey : 2014.
Series:For dummies Business storytelling for dummies
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623429106719
Description
Summary:Use storytelling to influence people and move them to action Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? Grow your business? Business Storytelling For Dummies can help you do this-and more. Pre-order your copy today through Amazon! Discover: Expert advice with real-world examplesProven case studies, tips, and templatesHow to get resul
Item Description:Includes index.
"Making things easier!"--cover.
Physical Description:1 online resource (387 p.)
ISBN:9781118730171
9781118730287