Ind, N., & Schmidt, H. (2019). Co-creating brands: Brand management from a co-creative perspective. Bloomsbury Business.
Cita Chicago Style (17a ed.)Ind, Nicholas, y Holger Schmidt. Co-creating Brands: Brand Management from a Co-creative Perspective. London, England: Bloomsbury Business, 2019.
Cita MLA (9a ed.)Ind, Nicholas, y Holger Schmidt. Co-creating Brands: Brand Management from a Co-creative Perspective. Bloomsbury Business, 2019.
Precaución: Estas citas no son 100% exactas.