APA (7th ed.) Citation

Ind, N., & Schmidt, H. (2019). Co-creating brands: Brand management from a co-creative perspective. Bloomsbury Business.

Chicago Style (17th ed.) Citation

Ind, Nicholas, and Holger Schmidt. Co-creating Brands: Brand Management from a Co-creative Perspective. London, England: Bloomsbury Business, 2019.

MLA (9th ed.) Citation

Ind, Nicholas, and Holger Schmidt. Co-creating Brands: Brand Management from a Co-creative Perspective. Bloomsbury Business, 2019.