Journal of promotion management

Detalles Bibliográficos
Formato:	Revista digital
Idioma:	Inglés
Publicado:	Binghamton, N.Y. : Haworth Press [Abingdon] :
Materias:	Motivation research (Marketing) > Periodicals. Advertising > Psychological aspects > Periodicals. Sales promotion > Periodicals. Consumers > Periodicals. Marketing > Management > Periodicals. Sales promotion. Marketing > Management. Consumers. Advertising > Psychological aspects. Motivation research (Marketing) Periodicals.
Ver en Biblioteca Universitat Ramon Llull:	https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009430018306719

Descripción
Publicado:	Print began with vol. 1, no. 1, published in 1992.
Notas:	Refereed/Peer-reviewed
Frecuencia de Publicación:	6 issues per year, 2015-
Formato:	Mode of access: World Wide Web.
ISSN:	15407594

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