Principles and practice of marketing
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
London [etc.] :
McGraw-Hill Pub. Co
2001
|
| Edition: | 3rd ed |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991007195439706719 |
| Item Description: | Índex |
|---|---|
| Physical Description: | XXIV, 823 p. : gràfics i taules, il. col.; 27 cm + 1 CD-ROM |
| Bibliography: | Bibliografia |
| ISBN: | 9780077096137 |
