Strategic marketing planning and control
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Oxford [etc.] :
Butterworth-Heinemann
2001
|
| Edition: | 2nd ed |
| Series: | Student
|
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991007187549706719 |
| Item Description: | Índex |
|---|---|
| Physical Description: | XIV, 304 p. : gràfics i taules; 25 cm |
| Bibliography: | Referències bibliogràfiques a cada capítol |
| ISBN: | 9780750652360 |
