The Influence of design management on brand building and brand experience : the analysis of a case study

The Influence of design management on brand building and brand experience the analysis of a case study

Bibliographic Details
Main Author: Barran, Raphaela (-)
Corporate Author: ESADE. Escola Superior d'Administració i Direcció d'Empreses (-)
Other Authors: Moll, Isa, dir (Conductor)
Format: Thesis
Language:Inglés
Published: 2010
Subjects:
Ikea
Master thesis
Treballs de fi d'estudis
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004880669706719
Description
Item Description:Master in Marketing Management - MSc Programmes in Management
Physical Description:1 vol. ; 32 cm

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