APA (7th ed.) Citation

Crane, E. (1965). Marketing communications: : a behavioral approach to men, messages, and media. John Wiley and sons.

Chicago Style (17th ed.) Citation

Crane, Edgar. Marketing Communications: : A Behavioral Approach to Men, Messages, and Media. New York [etc.]: John Wiley and sons, 1965.

MLA (9th ed.) Citation

Crane, Edgar. Marketing Communications: : A Behavioral Approach to Men, Messages, and Media. John Wiley and sons, 1965.