Marketing communications : a behavioral approach to men, messages, and media
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
New York [etc.] :
John Wiley and sons
cop. 1965
|
| Series: | The Wiley marketing series
|
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004876519706719 |
| Item Description: | Índex |
|---|---|
| Physical Description: | 569 p. ; 24 cm |
| Bibliography: | Bibliografia |
