La Marca máximo valor de su empresa
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Castellano |
| Published: |
México [etc.] :
Pearson Educación de México
2002
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| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004696939706719 |
| Item Description: | A la part superior de la coberta i al llom: Jeff Davis Trad. de: Brand asset management: driving profitable growth through your brands, cop. 2001 |
|---|---|
| Physical Description: | XVIII, 267 p. : il., gràf., taules; 23 cm |
| Bibliography: | Índex |
| ISBN: | 9789702601661 |
