APA (7th ed.) Citation

Kahle, L. R., & Riley, C. (2004). Sports marketing and the psychology of marketing communication. Lawrence Erlbaum Associates.

Chicago Style (17th ed.) Citation

Kahle, Lynn R., and Chris Riley. Sports Marketing and the Psychology of Marketing Communication. Mahwah, N.J.: Lawrence Erlbaum Associates, 2004.

MLA (9th ed.) Citation

Kahle, Lynn R., and Chris Riley. Sports Marketing and the Psychology of Marketing Communication. Lawrence Erlbaum Associates, 2004.