Service management and marketing managing the moments of truth in service competition
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Lexington, Mass. [etc.] :
Lexington Books
cop. 1990
|
| Series: | Issues in organization and management series
|
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991000652469706719 |
| Physical Description: | XXII, 298 p. : gràf. ; 25 cm |
|---|---|
| Bibliography: | Bibliografia Índex |
| ISBN: | 9780669200355 |
