Tabla de Contenidos: “…Cover -- Title Page -- Copyright Page -- The Builder's Guide Partners -- Table of Contents -- Forewords -- Building the Third Way -- Strengthening Europe's Position in Times of Digital Transformation -- Scale-ups as the Future of Our Economy -- Partnerships as a Driving Force for a Strong European Tech Ecosystem -- Boosting the Likelihood of More European Unicorns -- Forewords -- Preparing Europe for maturity -- Introduction -- North Star -- 1 Six Dimensions of Direction -- Purpose beyond profit -- Practice 1: A company that makes the planet a better place -- Company values -- Practice 2: Guiding principles for aligning the crew -- Business ambition -- Practice 3: Business outcomes to aspire to in the long run -- North Star metric -- Practice 4: The PRIMARY metric that matters NOW -- Value proposition -- Practice 5: Unmet customer needs that you solve uniquely well -- OKRs -- Practice 6: Making direction operational -- 2 Environmental, Social and Governance Criteria as Drivers of Business Success -- Environmental -- Practice 7: Measuring, reducing and offsetting your environmental footprint with clear responsibilities and targets -- Social -- Practice 8: Building a culture that embraces diversity and inclusion -- Governance -- Practice 9: Establishing internal governance that facilitates growth, compliance, and employee representation -- People &amp -- Mindset -- 3 People (HR) Excellence: Attracting, Developing and Retaining an A+++ Crew -- OKRs -- Practice 10: Establishing the right people OKRs -- Organizational chart and roles -- Practice 11: Defining the roles &amp -- responsibilities for a people function -- Practice 12: Scaling the right people roles at the right time -- Recruiting &amp -- candidate experience -- Practice 13: Building the candidate sourcing muscle…”

Tabla de Contenidos: “…Cover -- Title Page -- Copyright Page -- Contents -- Introduction -- Chapter 1 The Value of Knowing What NOT to Do -- Chapter 2 The Only Currencies That Matter as a Leader -- Time -- Trust -- Respect -- The Most Valuable Currency -- Chapter 3 You Deserve What You Tolerate -- Chapter 4 Flat Organization, Flat Fail -- Chapter 5 Don't Be a Dumpster Chicken -- Chapter 6 Go Slow to Be Fast -- Chapter 7 Beware the Brilliant Jerk. . . -- Chapter 8 Money, the Root of All Evil (But It May Yield the Fruit of Success) -- Chapter 9 Don't Be a Mushroom Farmer -- Chapter 10 Choose Your Horse Wisely. . . -- Chapter 11 Don't Lose Perspective, and Never Let Your Ego (Or Title) Write Checks Your Ass Can't Cash -- Chapter 12 Get Past the Fatal Funnel -- Chapter 13 Don't Chase Unicorns -- Chapter 14 Microscope, Telescope, or Mirror? …”

Tabla de Contenidos: “…Cover -- Title -- Contents -- Getting Started -- Tools &amp -- Materials -- Shading Your Drawings -- Creating Textures -- Combining References -- Constructing Creatures -- Placing the Features -- Types of Dragons -- Fire Dragon -- Water Dragon -- Earth Dragon -- Storm Dragon -- Hatchling -- Naga -- Drake -- Wyrm -- Sea Serpent -- Hydra -- Amphisbaena -- Amphitere -- Lindworm -- Wyvern -- Western Dragon -- Eastern Dragon -- Legendary Dragons -- Jörmungandr: Norse -- Rainbow Serpent: Australian -- Quetzalcoatl: Mexican -- Basilisk: North African -- Apalala: Pakistani -- Tiamat: Mesopotamian -- Chelan Lake Dragon: Native American -- Fafnir: Norse -- Drachenstein: German -- Dragon of Beowulf: Anglo-Saxon -- Dragon of St. …”

Tabla de Contenidos: “…Frontmatter -- Contents -- List of Illustrations -- Acknowledgments -- Introduction: A Jewish Childhood in Translation -- Note on Translation and Transcription -- Middle East and North Africa (MENA) Map -- Preface: It Would be the Same Story -- Chapter ONE: Turkey -- Country Snapshot -- Matzah, Simit, and White Cheese -- Mamma Sultana’s Unicorns -- A Non-Jewish Turkish Jew -- Her Name Was Dursineh -- Chapter Two Lebanon -- Country Snapshot -- The Dead-End Alley -- The Baker’s Son -- Chapter THREE: Egypt -- Country Snapshot -- Jo and Rita -- The Blue Muslims -- Jour de fête -- Chapter FOUR: Tunisia -- Country Snapshot -- Nothing about Childhood -- A Triple Coexistence -- Of Wings and Footprints -- The Broken Bargain -- Open Letter to my Grandchildren Adrien, Élie, Raphaël, and Anna -- The Jewish Boy from Monastir -- Chapter FIVE: Algeria -- Country Snapshot -- Excellent Frenchmen -- Diar-es-Saada -- Djelfa, My Beloved -- Between Agony and Delight -- An Algiers Girlhood -- Kaddish for a Lost Childhood -- Like a Slap in the Face -- “No, Not Jewish. …”

Tabla de Contenidos: “…Title; Contents; Author's Preface; Chapter I -- Introduction; Chapter II -- Prometheus and Pandora; Chapter III -- Apollo and Daphne-Pyramus and Thisbe Cephalus and Procris; Chapter IV -- Juno and Her Rivals, Io and Callisto-Diana and Actaeon-Latona and the Rustics; Chapter V -- Phaeton; Chapter VI -- Midas-Baucis and Philemon; Chapter VII -- Proserpine-Glaucus and Scylla; Chapter VIII -- Pygmalion-Dryope-Venus and Adonis-Apollo and Hyacinthus; Chapter IX -- Ceyx and Halcyone: Or, the Halcyon Birds; Chapter X -- Vertumnus and Pomona; Chapter XI -- Cupid and Psyche; Chapter XII -- Cadmus-The Myrmidons…”
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Tabla de Contenidos: “…Cover -- Title Page -- Copyright Page -- Contents -- Preface -- Acknowledgments -- About the Authors -- Chapter 1 Bigger, Better, Faster, Cheaper -- Birthing Unicorns -- Slaying Dragons -- Challenging and Limiting Authority -- A Political Economy of Competing Interests -- Key Features of the American Entrepreneurial Economy -- Tolerating Collateral Damage -- Endnotes -- Chapter 2 Gorillas and Guerillas -- Understanding Incumbents -- Erecting Barriers to Entry -- Start-ups and Market Entry -- Upstarts, Incumbents, and Innovation in an Entrepreneurial Economy -- Corporate Strategy 2.0: Ecosystems, Platforms, and Networks -- Endnotes -- Chapter 3 European and Colonial Foundations -- Old World Meets New Opportunities -- The Entrepreneurial Breakthrough -- An Economic Theory for Entrepreneurs -- Colonial Openness -- Development Without Entrenched Incumbents -- Franklin and the Self-Made Man -- Resisting Imperial Incumbency -- Entrepreneurial Rebels -- Endnotes -- Chapter 4 Upstart Nation -- The Compromise Constitution -- Origins of American Political Economy -- The Entrepreneurial Constitution -- The Perils of Central Administration -- The Rise of Ordinary Entrepreneurs -- Endnotes -- Chapter 5 Building the EntrepreneurialRepublic -- The Competing Visions of Hamilton and Jefferson -- The Race to Get Ahead -- Balancing Property and Competition -- Vanderbilt as the Relentless Mogul -- Jackson and the Decentralization of Finance -- When the Right to Compete Trumped Property Rights -- America's Dynamic Economic Elites -- The North-South Divide -- Conclusion -- Endnotes -- Chapter 6 The Evolution from Small Business to Big -- Upstarts in the New National Market -- Local Incumbents Left in the Dust -- New Rights for Big Business -- Carnegie as an Entrepreneur of Scale -- Combining Incumbents -- The Progressive Response…”

Tabla de Contenidos: “…1.10 Review -- Key Concepts -- Questions -- Projects -- References -- Chapter 2: E-Commerce Business Strategies -- Learning Objectives -- Australia's Canva Grows from Startup to Super Unicorn -- 2.1 E-commerce Business Models -- Introduction -- Eight Key Elements of a Business Model -- Value Proposition -- Revenue Model -- Market Opportunity -- Insight on Business: OpenRice Brings Social E-commerce to the Table -- Competitive Environment -- Competitive Advantage -- Market Strategy -- Organizational Development -- Management Team -- Raising Capital -- Insight on Society: Crowdfunding Takes Off -- Categorizing E-commerce Business Models: Some Difficulties -- 2.2 Major Business-to-Consumer (B2C) Business Models -- E-tailer -- Community Provider -- Content Provider -- Portal -- Insight on Technology: Connected Cars and the Future of E-commerce -- Transaction Broker -- Market Creator -- Service Provider -- 2.3 Major Business-to-Business (B2B) Business Models -- E-distributor -- E-procurement -- Exchanges -- Industry Consortia -- Private Industrial Networks -- 2.4 How E-commerce Changes Business: Strategy, Structure, and Process -- Industry Structure -- Industry Value Chains -- Firm Value Chains -- Firm Value Webs -- Business Strategy -- E-commerce Technology and Business Model Disruption -- 2.5 Careers in E-commerce -- The Company -- Position: Assistant Manager of E-business -- Qualifications/Skills -- Preparing for the Interview -- Possible First Interview Questions -- 2.6 Case Study: Weathering the Storm: Twitter Tweaks Its Business Model -- 2.7 Review -- Key Concepts -- Questions -- Projects -- References -- Part 2: Technology Infrastructure for E-commerce -- Chapter 3: E-Commerce Infrastructure -- Learning Objectives -- The Covid-19 Pandemic: Will the Internet Break? …”

Tabla de Contenidos: “…THE MARKETING PERFORMANCE BLUEPRINT; Contents; Foreword; Acknowledgments; Introduction; Underprepared and Underperforming; Build a Performance-Driven Organization; Accelerate Success; Section I: The Backstory; Section II: Marketing Talent; Section III: Marketing Technology; Section IV: Marketing Strategy; SECTION I The Backstory; Chapter 1 Mind the Gaps; The Marketing Talent Gap; In Search of the Unicorns; Fill Marketing Talent Gaps; The Marketing Technology Gap; Fill Marketing Technology Gaps; The Marketing Strategy Gap; B2C and B2B Consumers Take Control; Going Inbound…”

Tabla de Contenidos: “…Intro -- Table of Contents -- Title Page -- Copyright -- Dedication -- Prologue -- Source Referenced -- Timeline -- Chapter 1: I Want to Believe -- Chapter 2: The Third Turn: CZ -- Sources Referenced -- Chapter 3: The Second Turn: Unstablecoin -- Sources Referenced -- Chapter 4: The First Turn: The Miami Conceit -- Sources Referenced -- Notes -- PART I: ACQUIRE -- Chapter 5: A Portrait of Sam -- Sources Referenced -- Note -- Chapter 6: Crypto -- Sources Referenced -- Chapter 7: The Asia Trade -- Sources Referenced -- Note -- Chapter 8: Early Alameda -- Sources Referenced -- Chapter 9: The ICO Era -- Sources Referenced -- Note -- Chapter 10: Crypto Winter -- Sources Referenced -- Note -- Chapter 11: The Exchange Business -- Sources Referenced -- Chapter 12: Select Heists -- Sources Referenced -- Chapter 13: Market Making -- Sources Referenced -- Chapter 14: Beginning FTX -- Sources Referenced -- Notes -- Chapter 15: For That, This (FTT) -- Sources Referenced -- Chapter 16: Uniswap and Decentralized Exchanges -- Sources Referenced -- Chapter 17: DeFi One Billion -- Sources Referenced -- Note -- Chapter 18: Rationalist Line of Thinking -- Sources Referenced -- Chapter 19: Black Thursday -- Sources Referenced -- Note -- Chapter 20: Liquidity Mining -- Sources Referenced -- Note -- Chapter 21: DAO Is the Way -- Sources Referenced -- Note -- Chapter 22: The Vampire and the Unicorn -- Sources Referenced -- Chapter 23: The Fuckup and the Savior -- Sources Referenced -- Notes -- Chapter 24: DeFi Summer -- Sources Referenced -- Chapter 25: CREAM Finance -- Sources Referenced -- Chapter 26: Solana -- Sources Referenced -- Note -- Chapter 27: Market Cap -- Sources Referenced -- Note -- Chapter 28: Sam Coins -- Sources Referenced -- Note -- Chapter 29: Effective Altruism -- Sources Referenced -- Note -- Chapter 30: Reef Finance -- Sources Referenced…”

Tabla de Contenidos: “…Cover -- Half Title -- Title Page -- Copyright Page -- Table of Contents -- Foreword -- Acknowledgments -- Author -- Introduction: Good Plans, Poorly Executed -- Chapter 1 The Strategy to Results Gap: Why Execution Matters -- Fixing the Execution Gap -- Digging In: Maneuvering through This World of Perpetual Whitewater -- Moving Beyond a Strategy of "Just Sucking Less" -- Why Gears? …”

Tabla de Contenidos: “…E-Commerce Business Strategies -- Learning Objectives -- Australia's Canva Grows from Startup to Super Unicorn -- 2.1 E-commerce Business Models -- Introduction -- Eight Key Elements of a Business Model -- Insight on Business: OpenRice Brings Social E-commerce to the Table -- Raising Capital -- Insight on Society: Crowdfunding Takes Off Around the World -- Categorizing E-commerce Business Models: Some Difficulties -- 2.2 Major Business-to-Consumer (B2C) Business Models -- Online Retailer (E-tailer) -- Community Provider -- Content Provider -- Portal -- Transaction Broker -- Market Creator -- Insight on Technology: Behind the Scenes at Etsy -- Service Provider -- 2.3 Major Business-to-Business (B2B) Business Models -- E-distributor -- E-procurement -- Exchanges -- Industry Consortia -- Private B2B Networks -- 2.4 How E-commerce Changes Business: Strategy, Structure, and Process -- Industry Structure -- Industry Value Chain -- Firm Value Chains -- Firm Value Webs -- Business Strategy -- E-commerce Technology and Business Model Disruption -- 2.5 Careers in E-commerce -- The Company -- Position: Assistant Manager of E-Business -- Qualifications/Skills -- Preparing for the Interview -- Possible First Interview Questions -- 2.6 Case Study: Weathering the Storm: Twitter's Uncertain Future -- 2.7 Review -- Key Concepts -- Questions -- Projects -- References -- Part 2: Technology Infrastructure for E-commerce -- Chapter 3. …”

Tabla de Contenidos: “…Cover; Title; Copyright; Contents; SECTION I; CHAPTER 1 Welcome to the Social Age; They're Missing Something. …”

Tabla de Contenidos: “…Cover -- Contents -- Preface -- Introduction: Fantasy between Text and Image -- 1. …”

Tabla de Contenidos: “…Photographing Yosemite Digital Field Guide; About the Author; Credits; Acknowledgments; Contents; Introduction; Chapter 1: Ahwahnee Hotel; Why It's Worth a Photograph; Where Can I Get the Best Shot?…”