“…Its contributions set out to test this approach against new phenomena or data from synchronic, diachronic and, for the first time in a Sandwich-related volume, psycholinguistic perspectives. …”

“…Within this clamour, fringe sources and viewpoints are mainstreaming, and mainstream media are marginalized. This book takes up the mainstreaming of the fringe and the marginalization of the mainstream. …”

“…"High-value talent management must be relevant to today's workplace Misplaced Talent takes a hard look at the cluttered field of Talent Management, and offers a clear guide to making better people decisions in any organization. …”

“…However, during this time, German scholars had surprisingly extensive contact with their international peers. …”

“…When you feel well prepared, use the two complete practice exams from Sybex's online interactive learning environment as time trials to assess your readiness to take the exam.: Coverage of all exam objectives, including: Security Operations and Administration Access Controls Risk Identification, Monitoring and Analysis Incident Response and Recovery Cryptography Network and Communications Security Systems and Application Security SSCP certification demonstrates you have the advanced technical skills and knowledge to implement, monitor and administer IT infrastructure using security best practices, policies and procedures. …”

Tabla de Contenidos: “…-- 1.Trust: The Currency of Google -- PageRank -- TrustRank -- Google's Circus -- How to Mine TrustRank -- A Final Word on TrustRank -- 2.The Five Ingredients of Google Optimization -- Ingredient One Keyword Selection -- Take an Informal Survey -- Use the Google AdWords Keyword Planner -- Capitalize on Competitors' Work -- Spend a Few Bucks on a Pay-per-Click Campaign -- Ingredient Two The Meta Page Title -- Maximizing the Effectiveness of Your Meta Page Titles -- Case Study One The Baby Store -- Case Study Two Games -- Ingredient Three Links -- The Psychology of Link Building -- Ingredient Four URL Structure -- Ingredient Five Time -- Final Thoughts -- 3.How to Reel In Links -- Avoiding Bad Neighborhoods -- Link Building 101 -- The Bible of Link Acquisition -- Systematic Emailing -- Link Bait -- 4.Using Time to Gain Trust -- The Sandbox -- Prepublishing Period --…”

“…When you feel well prepared, use the two complete practice exams from Sybex's online interactive learning environment as time trials to assess your readiness to take the exam. …”

“…Career , Second Edition is packed with examples from real I.T. pros and hiring decision-makers, it will help you get in, get promoted, get raises, and stay in demand—one easy step at a time! -- Focus on the I.T. careers you'll be happiest and most successful in -- Discover what opportunity looks like today—and how to take advantage of it -- Adopt the proactive attitudes associated with I.T. career success -- Master the personal communication skills you need to get a job—and succeed when you have it -- Develop more effective cover letters and resumes, and interview brilliantly -- Break in to I.T. for the first time -- Build your social media and offline networks, and use them to supercharge your job search -- Negotiate salary and employment agreements that get you what you deserve -- Learn (and do) what it takes to get promoted -- Take advantage of telecommuting and consulting options -- Move into management (if that's what you want) -- Use mentors and career coaches effectively -- Become a high-priced hourly consultant -- Gain the personal financial discipline that liberates you to choose your best career options -- Make yourself nearly indispensable…”

“…Real solutions to the Internet search challenges that Web marketers and content professionals struggle with every day! Take search optimization to the next level by providing the right content to the right user at the right time Up-to-the-minute guidance on "writing for Google" that reflects the latest changes to Google's algorithms New techniques for defining keywords more effectively Authored by IBM web pioneers with 45+ years of content and search optimization experience…”

“…All had self-interested reasons to hold their secrets close until one humble valet named Eustace Dauger was arrested and jailed for decades, simply because he knew too much and opened his mouth at the wrong time. Presenting his dramatic solution to the mystery, Sonnino convincingly shows that no one will be able to tell the story of the man in the iron mask without taking into account the staggering array of evidence he has uncovered over the course of decades…”
Sumario

Tabla de Contenidos: “…Creating Individual OKRs for the Entire Organization -- Yes, Google does it, but you may not want to -- More issues with individual OKRs -- Considering Other Options for Where to Create OKRs -- Piloting at a business unit or team -- Advantages of a pilot program -- Disadvantages of a pilot program -- Using OKRs for projects -- Using OKRs for support groups -- The "yes" part of OKRs with support groups -- The "but" part of using OKRs with support groups -- Setting the Right Cadence for OKRs -- Timing company-level OKRs (Hint: Annual works best) -- Sizing up why annual OKRs work best for the top level -- Allotting sufficient time for major shifts -- Setting the cadence for key results -- Determining whether quarters or trimesters are right for you -- The quarterly cadence isn't set in stone -- The trimester as an alternative -- Setting the OKRs timeline -- Chapter 6 The Raw Materials of OKRs: Mission, Vision, and Strategy -- Agreeing on the Definitions of "Mission," "Vision," and "Strategy" -- Mission: Stating Why Your Business Exists -- Yes, you need to take the time to create a mission statement -- Knowing what makes an effective mission statement -- If you already have a mission statement -- Vision: Creating Your Picture of the Ideal Future -- Understanding the ins and outs of vision statements -- Knowing what makes an effective vision statement -- Quantified and time bound -- Brainstorming your vision statement -- Strategy: Getting Your Priorities Straight -- Understanding why strategy is critical to OKRs -- Getting started with strategy -- What do you sell? …”

“…Deriving this insight is a key step toward being able to make the best decisions and take the most appropriate actions. Examples of such actions are to improve the number of satisfied clients, identify clients at risk of leaving and incentivize them to stay loyal, identify patterns of risk or fraudulent behavior and take action to minimize it as early as possible, and detect patterns of behavior in operational systems and transportation that lead to failures, delays, and maintenance and take early action to minimize risks and costs. …”

“…Comprehensive coverage of all exam objectives: installation, upgrades, deployment, system/user management, networking, security, applications, IE, remote management, mobility, optimization, backup, and more Contains chapter review questions, step-by-step exercises, and CD with two sample exams Test-taking strategies and study tips help candidates save time and score higher MCTS 70-680 Exam Cram: Microsoft Windows 7 Configuring is an efficient, effective, and concise guide that gives you exactly what you need to know to pass Microsoft's new certification exam on planning, installing, configuring, administering, supporting, securing, and troubleshooting Windows 7. …”

Tabla de Contenidos: “…Synchronize Mail, Contacts, and CalendarsChapter 7: Viewing and Editing Your Photos; View a Preview of a Photo; View a Slideshow of Your Photos; Open and Close iPhoto; Import Photos from a Digital Camera; View Your Photos; Create an Album; Crop a Photo; Rotate a Photo; Straighten a Photo; Remove Red Eye from a Photo; Add Names to Faces in Your Photos; Map Your Photos; E-mail a Photo; Take Your Picture; Chapter 8: Playing and Creating Digital Video; Play a DVD Using DVD Player; Play Digital Video with QuickTime Player; Create a New Movie Project; Import a Video File…”