Tabla de Contenidos: “…Intro -- Title Page -- Copyright Page -- Table of Contents -- Introduction -- About This Book -- Foolish Assumptions -- Icons Used in This Book -- Beyond the Book -- Where to Go from Here -- Book 1 Start-Up Essentials -- Chapter 1 Starting from Scratch -- Creating online businesses for today and tomorrow -- Finding a business that's your type -- Chapter 2 Turning Ideas into a Viable Internet Business -- Thinking Like an Online Entrepreneur -- Putting Your Business Idea under the Microscope -- Using informal research to verify your idea -- Applying a SWOT analysis to your idea -- Creating a feasibility study to validate an idea -- Identifying Your Market and Target Customer -- Classifying your customer -- Going to the source -- Competing to Win: Analyzing Your Competition -- Chapter 3 Getting Real: Creating a Usable Business Plan -- Understanding the Value of a Plan -- Recognizing That the Parts of the Plan Make a Whole -- Getting Help to Write the Plan -- Determining when to hire a professional -- Knowing what to expect from a business plan consultant -- Using a Business Plan Today, Tomorrow, and Always -- Chapter 4 Funding Your Online Business -- Bootstrapping the Low-Cost, No-Cost Site -- Making the leap to the bootstrapping lifestyle -- Saving money to make money -- Getting resourceful -- Looking at the pros and cons of bootstrapping -- Finding the Perfect Investor -- Turning to your friends and family -- Finding angels -- Venturing into the world of venture capital -- Checking Out Alternative Financing -- Taking a Shortcut: Purchasing an Existing Site -- Chapter 5 Creating Policies and Managing Compliance to Keep It Real -- Taking Care of Customers -- I pledge to you -- Put it in writing -- Delivering on Your Promises -- Putting Policies in Place -- Privacy policy -- User agreement or terms and conditions -- Shipping policy -- Return policy…”

“…Correlatively, speculative realism, as the term suggests, is characterized by the self-contradictory intensity of a desire for thought that can think beyond itself -- a desire that proceeds, like all philosophy, in a twisted and productive relation to the phantasm of the word. …”

“…—Ron Stephens, Python Learning Foundation "I think the best language for beginners is Python, without a doubt. …”

“…Brooks, Jr., Kenan Professor of Computer Science, University of North Carolina at Chapel Hill, Author of The Mythical Man-Month and The Design of Design “ Peopleware is the one book that everyone who runs a software team needs to read and reread once a year. …”