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Tabla de Contenidos: “…Jimmy Rushing: Good morning blues ; See see rider ; Take me back, baby ; Sent for You yesterday ; Roll'em Pete ; My friend Mr. blues ; Every day ; Sometimes I think I do ; Take me with You, baby ; Evenin' -- Tampa Red: You missed a good man ; She want to sell my monkey ; She's love crazy ; Hard road blues ; Let me play with your poodle ; Crying won't help You ; Sweet little Angel ; But I forgive You ; So much trouble ; Big stars falling blues…”

“…Yet all too frequently these companies, have demonstrated breathtaking naivete, concealed their errors, and even when caught red-handed, shrugged off responsibility. In tracing the origins of Big Tech's empathy deficit, Gavet argues that they originate from three main sources: the Valley's cultural insularity, the hyper-growth business model, and the sector's stunning lack of diversity. …”

Tabla de Contenidos: “…Constructing a Budget -- Exploring Budgeting Alternatives -- Capital Budgeting -- Book 3: Finding and Managing Staff -- Chapter 1: Staying on the Right Side of the Law -- Cutting Through the Red Tape -- Knowing What the Law Expects from You -- Going the Extra Distance -- Deciding Who Has Rights -- Figuring Out the Contract and Other Employment Policies -- Managing Without an HR Department -- Getting Help and Advice -- Chapter 2: Finding and Interviewing Job Candidates -- Identifying the Gap -- Getting It Right from the Start -- Considering Diversity -- Sorting the Wheat from the Chaff - CVs and Application Forms -- Handling the Practicalities of Interviews -- Planning the Interviews -- Checking Up on Your Chosen Candidate -- Offering a Job to Your Dream Candidate -- Chapter 3: Employing People Successfully -- Motivating and Rewarding Employees -- Managing the Admin -- Chapter 4: Disciplining and Dismissing Staff -- Resolving Disputes -- Dismissing Staff - the Right Way -- Dismissing Staff - the Wrong Way -- Tying Up the Loose Ends -- Facing Tribunals - Something to Be Avoided -- Chapter 5: Inspiring Employees to Better Performance -- Introducing the Greatest Management Principle in the World -- Discovering What Employees Want -- Deciding What to Reward -- Starting with the Positive -- Making a Big Deal about the Little Things -- Considering Money and Motivation -- Chapter 6: Coaching and Development -- Playing a Coach's Role -- Coaching: A Rough Guide -- Tapping into the Coach's Expertise -- Developing and Mentoring Employees -- Chapter 7: Becoming an Expert at Performance Appraisal and Management -- Taking the First Steps -- Developing a System for Providing Immediate Performance Feedback -- Reducing Shrinkage -- Reading the Results -- Appraising Performance: Why It Matters -- Spelling Out the Performance Appraisal Process…”

Tabla de Contenidos: “…An Invaluable Sales and Service Asset: Your EmployeesBig Data. Rich Data.; An Underground Business Cooks Up Innovative Sales and Service to Discover a Menu for Success; Navigating Your Sales and Service Plan; 3 Your Story; Storytelling; "Let Me Tell You a Little Bit about Me": The Story Customers Tell Themselves; Call Larry: How One Entrepreneur's Story Defines a Company; The New Model: The Salesperson as Consultant; Mastering the Art of Effective Storytelling for Any Organization; The Health Club That Tells Its Story by Exercising an Attitude…”

Tabla de Contenidos: “…24 Tell the Truth: The Power of Authenticity 24 Customer Disservice: The Little Things That Drive Us Crazy 27 "Please Take a Moment to Complete Our Survey": All Take and No Give 28 "There's a Robocall on Line One. It Says It's Urgent." 30 Receiving an Email Address Is Not an Invitation to Spam 32 Adding Social Media to Old School Sales and Support Is Still Old School 33 The Old Rules of Sales and Service 34 2 The New Rules of Sales and Service 37 Setting Down the Rules 37 Living Up to Their Name: OPEN Communications to Customers 40 The Communications Revolution That Wasn't Televised 45 Time to join the Revolution 48 An Invaluable Sales and Service Asset: Your Employees 4 9 Big Data. …”

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Tabla de Contenidos: “…Machine generated contents note: 1. Introduction: Data-Analytic Thinking -- The Ubiquity of Data Opportunities -- Example: Hurricane Frances -- Example: Predicting Customer Churn -- Data Science, Engineering, and Data-Driven Decision Making -- Data Processing and "Big Data" -- From Big Data 1.0 to Big Data 2.0 -- Data and Data Science Capability as a Strategic Asset -- Data-Analytic Thinking -- This Book -- Data Mining and Data Science, Revisited -- Chemistry Is Not About Test Tubes: Data Science Versus the Work of the Data Scientist -- Summary -- 2. …”

“…Most organizations are now either moving to the cloud through modernization or building their application in the cloud. Hybrid cloud is one of the best approaches for cloud migration and modernization journey for any enterprise. …”

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