Tabla de Contenidos: “…: Transmedia Play and the Death Star Trench Run in Star Wars Video Games / Transmedia Character Building: Textual Crossovers in the Star Wars Universe / The Digitizing Force of Decipher's Star Wars Customizable Card Game / Publishing the New Jedi Order: Media Industries Collaboration and the Franchise Novel / How Star Wars Became Museological: Transmedia Storytelling in the Exhibition Space / Adapting the Death Star into LEGO: The Case of LEGO Set #10188 / Invoking the Holy Trilogy: Star Wars in the Askewniverse / Chasing Wild Space: Narrative Outsides and World-Building Frontiers in Knights of the Old Republic and The Old Republic / From Transmedia Storytelling to Transmedia Experience: Star Wars Celebration as a Crossover/Hierarchical Space / Space Bitches, Witches, and Kick-Ass Princesses: Star Wars and Popular Feminism / Some People Call Him a Space Cowboy: Kanan Jarrus, Outer Rim Justice, and the Legitimization of the Obama Doctrine / The Kiss Goodnight from a Galaxy Far, Far Away: Experiencing Star Wars as a Fan-Scholar on Disney Property / Formatting Nostalgia: IMAX Expansions of the Star Wars Franchise / Fandom Edits: Rogue One and the New Star Wars…”

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Tabla de Contenidos: “…Mystère Kerviel -- Risk is our business -- Free money -- Credit's fatal attraction -- Post-modern contradictions -- Derivative deconstruction -- Piñata parties -- Woodstock for hedge funds -- Keeping up with the Joneses -- In search of Moby Dick -- Style gurus -- Magic wand -- Lucky man -- Sharpe practice -- Embedded -- In the long run, we are all dead -- The game -- The more things change -- Hedgestock -- Minsky machines -- Affinities and curses -- Crowded hours -- Crime without punishment -- Fast cars, slow hedge funds -- Fast cornering -- Children of privilege -- Make money not war -- Part 4: Oligarchy -- War games -- Borrowed times -- Liquidity factory -- Six degrees of separation -- Paper chains -- Toxic pathologies -- Relying on the Zohar -- Blind capital -- Rent collectors -- Best in best possible world -- Shell games -- Central bank republics -- Games of old maid -- Protection rackets -- Stockholm Syndrome -- Free speech -- No accounting for values -- Mark to make believe -- Out of sight -- Creeping crumble -- Management by neglect -- Directing traffic -- Cult of risk -- Growth for all seasons -- Financial groupthink -- Celebrity central banking -- Dealing with dissent -- Noneofuscouldanode -- Je ne regrette rien! …”

“…Featured Entrepreneurs: Trip Hawkins, Electronic Arts (Madden NFL) Nolan Bushnell, Atari (Pong) Wild Bill Stealey, MicroProse Software (Sid Meier's Civilization) Tony Goodman, Ensemble Studios (Age of Empires) Feargus Urquhart, Obsidian Entertainment (Star Wars: Knights of the Old Republic II) Tim Cain, Troika Games (Arcanum, Vampire: the Masquerade—Bloodlines) Warren Spector, Junction Point Studios (Disney Epic Mickey) Doug & Gary Carlston, Broderbund Software (Prince of Persia, Carmen Sandiego) Don Daglow, Stormfront Studios (Neverwinter Nights, Tony La Russa Baseball) John Smedley, Verant Interactive (EverQuest, PlanetSide) Ken Williams, Sierra On-Line (King's Quest, Leisure Suit Larry) Lorne Lanning, Oddworld Inhabitants (Oddworld) Chris Ulm, Appy Entertainment (FaceFighter, Trucks & Skulls) Tobi Saulnier, 1st Playable (Kung Zhu, Yogi Bear) Christopher Weaver, Bethesda Softworks (The Elder Scrolls) Jason Rubin, Naughty Dog (Crash Bandicoot, Uncharted) Ted Price, Insomniac Games (Spyro, Resistance) Other books in the Apress At Work Series: Coders at Work, Seibel, 978-1-4302-1948-4 Venture Capitalists at Work, Shah & Shah, 978-1-4302-3837-9 CIOs at Work, Yourdon, 978-1-4302-3554-5 CTOs at Work, Donaldson, Seigel, & Donaldson, 978-1-4302-3593-4 Founders at Work, Livingston, 978-1-4302-1078-8 European Founders at Work, Santos, 978-1-4302-3906-2 Women Leaders at Work, Ghaffari, 978-1-4302-3729-7 Advertisers at Work, Tuten, 978-1-4302-3828-7…”