Tabla de Contenidos: “…Competency dependence: the curse of incumbency : Singer Sewing Machines, Encyclopaedia Brittanica ; R&D dependence ; Design dependence : Lego ; Sales dependence : Avon ; Service dependence : Travel agents ; The warning signs of competency dependence ; How to break the habit of competency dependence --…”

“…These concepts are established on the one hand through the processes of music listening and music making and on the other hand through the local dis-course, in which singers and musicians as well as local communities are very much involved. …”