Tabla de Contenidos: “…19 The International View: It's a Small World After AllPart Four Content Rights: The Media and Film; 20 News and Talk Programming: Competition for Content; 21 Content Rights: The Realm of Music; 22 Advertising: Being Content with Commercial Content; 23 Sports Content: The Olympic Law of the Rings and Other Games; 24 Call Signs, Slogans, Jingles, and Characters: The Bits and Pieces of Broadcasting; 25 Colorization and Artists' Rights: Whose Work Is It?…”