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  1. 3421
    How to develop a great digital strategy : to succeed today, companies need a unique value proposition that incorporates digital technologies in a way that is difficult for competitors to replicate
    Publicado 2017
    “…MIT Sloan Management Review…”
    Libro electrónico
  2. 3422
    What executives get wrong about cybersecurity : if you think the biggest cybersecurity threat most businesses face is credit card theft and the most important part of the solution is better prevention technology, think again
    Publicado 2017
    “…MIT Sloan Management Review…”
    Libro electrónico
  3. 3423
    Now that your products can talk, what will they tell you?
    Publicado 2016
    “…MIT Sloan Management Review…”
    Libro electrónico
  4. 3424
    Developing new products in emerging markets
    Publicado 2016
    “…MIT Sloan Management Review…”
    Libro electrónico
  5. 3425
    Leading by the numbers : finance professionals sometimes have difficulty making the transition to broader leadership roles. There are five critical changes they need to navigate to succeed
    Publicado 2016
    “…MIT Sloan Management Review…”
    Libro electrónico
  6. 3426
    Finding the right role for social media in innovation : many companies aren't getting much benefit from incorporating social media into their new product or service development processes. One key to changing that is picking the best approach for your company
    Publicado 2016
    “…MIT Sloan Management Review…”
    Libro electrónico
  7. 3427
    The metrics that marketers muddle
    Publicado 2016
    “…MIT Sloan Management Review…”
    Libro electrónico
  8. 3428
    Keep calm and manage disruption : just whisper the word "disruption" if you want to scare the life out of many business leaders. But contrary to some claims, disruption can be averted, and many businesses find ways of managing through it
    Publicado 2016
    “…MIT Sloan Management Review…”
    Libro electrónico
  9. 3429
    Preparing for disruptions through early detection : unexpected events ranging from extreme weather to product contamination can easily disrupt businesses in today's complex, interconnected global economy. The good news? A company can substantially increase its resilience by improving its ability to detect, and respond to, disruptions quickly
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  10. 3430
    The leaders' choice : the next generation of business executives will face a choice: what kind of companies do they want to lead? Will they lead organizations that will treat most employees as costs to be minimized, or ones where both employees and the company prosper together?
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  11. 3431
    How customers view self-service technologies : there can be substantial differences between managers' and customers' perspectives on new self-service technologies
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  12. 3432
    How useful is the theory of disruptive innovation? : few academic management theories have had as much influence in the business world as Clayton M. Christensen's theory of disruptive innovation. But how well does the theory describe what actually happens in business?
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  13. 3433
    Developing the next generation of enterprise leaders : aspiring corporate leaders first learn to build and implement visions for their individual business units. But as they advance in their careers, executives also must learn how to lead with an enterprise perspective
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  14. 3434
    Creating effective dialogue about corporate social responsibility : corporate social responsibility initiatives run the risk of being seen as insincere. However, there are ways that companies can thoughtfully, and effectively, engage with the public about social issues
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  15. 3435
    How to avoid platform traps : Companies as diverse as Apple, Facebook, and Uber all have transformed industries through platform business models. But the increasing popularity of platform strategies masks a difficult truth: Such strategies are hard to execute well, and are prone to several common pitfalls
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  16. 3436
    The new world of work : advanced digital technologies are swiftly changing the kinds of skills that jobs require
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  17. 3437
    The other talent war: competing through alumni : companies increasingly recognize the value of maintaining good relationships with former employees. Recent research, however, reveals a new insight: It's also wise to pay attention to what your competitors' former employees are up to
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  18. 3438
    Developing effective intellectual property partnerships
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  19. 3439
    The art of managing complex collaborations : It's not easy for stakeholders with widely varying interests to collaborate effectively in a consortium. The experience of the Biomarkers Consortium offers five lessons on how to successfully navigate the challenges that arise
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico
  20. 3440
    Minding the analytics gap : with more access to useful data, companies are increasingly using sophisticiated analytical methods. That means there's often a gap between an organization's capacity to produce analytical results and its ability to apply them effectively to business issues
    Publicado 2015
    “…MIT Sloan Management Review…”
    Libro electrónico

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