Tabla de Contenidos: “…; Extremists; Extremities; People Hate Being Powerless; Day Eleven Action; Day Twelve: Indifference; Who?…”

Tabla de Contenidos: “…-- "What Works" Models for People -- "What Works" Models for Organizations -- 4 STEP 4: DEI Initiatives-Take Action -- DEI Strategies and Measures -- Personal DEI Strategy Framework -- Developing a Personal DEI Preference and Competence Model -- Designing a Personal DEI Learning Journey -- The Five Dimensions of a Personal DEI Learning Journey -- Examples of Personal DEI Strategies -- The Crawl, Walk, Run Approach to a Personal DEI Learning Journey -- Organizational DEI Strategy Framework -- Examples of Organizational DEI Strategies -- Determining DEI Strategies -- Formatting Your DEI Strategy Statements -- Examples of Personal DEI Strategies -- Examples of Organizational DEI Strategies -- Defining DEI Measures -- Formatting Your DEI Measures Statements -- Personal DEI Strategic Plan Example -- Organizational DEI Strategic Plan Example -- 5 STEP 5: DEI Impact-Evaluate Results -- DEI Data Reporting -- DEI Scorecards -- A Personal DEI Scorecard -- An Organizational DEI Scorecard -- DEI Dashboards -- A Personal DEI Dashboard -- An Organizational DEI Dashboard -- Creating a DEI Scorecard or Dashboard -- Visualizing Data -- Decide What Story You Are Trying to Tell with the Data…”

Tabla de Contenidos: “…-- Source of additional information -- 4.2 How does service-learning work in my discipline? …”

Tabla de Contenidos: “…BONUS INTERVIEW CHAPTER, BY POPULAR DEMAND: SCOTT, MY RÉSUMÉ WORKED! NOW WHAT?!; PHYSICAL PREP; MENTAL PREP; READ UP AND THEN MEET UP; ARE YOU READY FOR YOUR CLOSE-UP?…”

“…I first read the ADB with my mother, Coral Lansbury, who wrote four entries. …”

Tabla de Contenidos: “…-- How the Book Is Organized and What's New -- Part I The Art and Science of Buyer Personas -- Chapter 1 Understanding Buying Decisions and the People Who Make Them -- Where Buyer Profiles Fall Short -- What a Family Vacation Can Teach Us About the Buying Decision -- Some Background -- My Mindset -- The Initial Search -- Evaluating Options -- The Decision -- How Lagoon Oasis Earned My Business -- Focus Your Buyer Personas on the Buying Decision -- High-consideration Buying Decisions -- Multiple Stages in the Buying Journey -- Types of Buying Insights Needed -- Next Steps -- Chapter 2 Focus on Insights That Guide Marketing and Sales Enablement -- A Unique Opportunity -- Why Interested Buyers Don't Buy -- What the Best Sellers Do to Overcome Buyer Indecision -- The Marketer's Opportunity and a Dilemma -- Buying Situation 1: Choosing the Best Option (No Customer Inaction Present) -- Buying Situation 2: Inability to Make a Decision -- Buying Situation 3: Preference for the Status Quo -- 5 Rings of Buying Insight Define Your Buyer Persona -- Buying Insight 1: Priority Initiatives -- Buying Insight 2: Success Factors -- Buying Insight 3: Perceived Barriers -- Buying Insight 4: Decision Criteria -- Buying Insight 5: Buyer's Journey -- Chapter 3 Decide How You Will Discover Buyer Persona Insights -- A Straightforward Approach to a Complex Question -- One-on-One Interviews -- Recent Buyers -- Is This Another Kind of Qualitative Research? …”

Tabla de Contenidos: “…Cover -- Title Page -- Copyright Page -- Contents -- About the author -- Acknowledgements -- How to use this book -- Part I: The 5 core pillars of business -- Part II: Understanding the marketing funnel -- Part III: The secret sauce -- Part IV: The magic bucket -- Part V: What's next? -- Introduction -- From employee to business owner -- My seven business beliefs -- 1. …”

Tabla de Contenidos: “…"Propagating Blackface" -- 4. "Dehumanizing Black People with Use of Monkeys" -- 5. …”

Tabla de Contenidos: “…; Have a Unique Selling Proposition; Insist on Strong Visual Imagery; You Must Have Innovative and Reliable Products; Memorable and Integrated Advertising-Always; Chapter 4: How to Create a Unique Selling Proposition; Three of My Favorite Unique Selling Propositions; How to Create a USP; Chapter 5: Using a Spokesperson to Maximum Effect; How to Choose the Right Personality; The Remarkable Betty White; Going Hollywood…”

Tabla de Contenidos: “…My Journey of Lean Learning: Eleven Corporate Transformations -- Deere and Company -- Rockwell International -- Jake Brake (Danaher) -- HON Company -- Summary -- What Is Lean? …”

Tabla de Contenidos: “…More Recent Findings: The Three "R's"-Rewiring, Recruitment, Release; 4 Genetic Memory: How Do We Know Things We Never Learned?…”

Tabla de Contenidos: “…-- Annuities for smokers -- Annuities for people in poor health -- Fixed-term annuities…”

Tabla de Contenidos: “…""Understanding Why Your Launch Party Is So Important""""Preparing for Your Launch""; ""The 1-2-3s of Inviting""; ""Having a Back-Up Launch""; ""After the Launch: Introducing My Two-Booking Method""; ""Chapter 9: Hosting Successful Parties""; ""A Brief History of Home Parties""; ""Understanding the Appeal of Home Parties""; ""Creating Desire""; ""Giving Your Opening Talk""; ""Giving Your Presentation""; ""Giving Your Booking Talk""; ""The Recruiting Talk""; ""Upselling, Checkout, and Closing""; ""Chapter 10: Coaching Your Host""; ""Understanding the Host's Motivation""…”

Tabla de Contenidos: “…-- The Trust and Transparency Problem -- The Cost Management Problem -- The Control Problem -- The Target-Setting Problem -- The Performance Evaluation Problem -- The Bonus Problem -- The Rhythm Problem -- The Quality Problem -- The Efficiency Problem -- Chapter 2 Beyond Budgeting -- The Philosophy -- Beyond Budgeting Roundtable -- The Beyond Budgeting Principles -- Handelsbanken-the Pioneer -- Miles-a Master of Servant Leadership -- The Reitan Group-Values at the Core -- Chapter 3 The Borealis Case -- Introduction -- Creation of Borealis -- The Journey Begins -- The Borealis Model -- Five-Quarter Rolling Forecasts -- Balanced Scorecard -- From Absolute to Relative Performance -- Trend Reporting -- Activity Accounting -- Investment Management -- Evaluation and Rewards -- Implementation Experiences and Lessons Learned -- Borealis Today -- Chapter 4 The Statoil Case -- Introduction -- Creating the Foundation -- Starting Out -- The Statoil Model -- Introduction -- Separating the Budget Purposes -- Ambition to Action -- The Ambition to Action Process -- Strategy Translation and Target Setting -- Planning: Actions and Forecasts -- People@Statoil-My or Our Performance Goals -- Dynamic Resource Allocation -- Business Follow-Up -- Performance Evaluation and Rewards -- A Dynamic Ambition to Action -- What Could Be Next? …”

Tabla de Contenidos: “…; Why a Guide?; Introduction: My Journey So Far; Chapter 1: How to Be a Passion Hit; Chapter 2: Trust Your Gut; Chapter 3: Take Stock; Chapter 4: Knowing When to Move On; Chapter 5: The Power of Writing It Down; Chapter 6: The Three-Word Exercise; Self; Circles; Amazing; Chapter 7: The Magic of Turkey Pot Pie; Chapter 8: Don't Let the Seagulls Get You Down…”

Tabla de Contenidos: “…What is the use of talking when I can't feed my children? TPO Uganda's integrated approach to supporting refugees. …”