“…On an organisational level, the interactions between media and organisations, such as political parties, NGOs, businesses and brands, shape organisations' reputation, legitimacy, trust and (financial) performance, as well as individuals' consumer, political, social and health behaviours. …”

“…You'll also find funny and inspiring personal anecdotes that illustrate the power of tapping into your own singular brand of leadership; strategies for creating a one-of-a-kind work culture based on greater meaning, purpose, and connection; and tools to embrace a feminine leadership style that offer an enduring competitive advantage to entrepreneurs…”

“…For consultants, that means making your marketing efforts more effective by understanding your unique brand, pricing your services competitively, and communicating with prospective clients about how you can help them. …”

“…Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges."…”

“…There are two types of innovations, including: (a) exploratory innovation, which involves generating brand new ideas, and (b) value-added innovation, which involves modifying and renewing ideas that already exist. …”

“…The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to: Connect with specific audiences Turn ideas into informative graphics Use sketching and diagramming techniques effectively Create graphics that enable audiences to process information easily Develop truly influential presentations Utilize presentation technology to your advantage Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. …”

“…This book: Explains how culture evolves, can be shaped and sustained, and serve as the organization's "internal brand." Shows how culture can promote innovation and survival in tough times. …”

“…Phoenix Leadership for Business: An Executive's Strategy for Relevance and Resilience provides a brand new, innovative concept, that of the Phoenix Leader, with proven strategies and approaches to evolve your leadership approach to one that is flexible, powerful and effective. …”

“…Authors Hadley Wickham and Jennifer Bryan from Posit (formerly known as RStudio) help you create packages quickly, then teach you how to get better over time. …”

“…thoughtful and lively discussions he's conducted with some of today's most renowned thought leaders on his Self-Helpful with Kevin Miller podcast, Miller offers profound insight on how to identify the roadblocks that are keeping you from reaching your true potential, and practical steps for finding the elements that will create your unique brand of success. Knowing what drives you and how to channel that drive in the right direction puts you on the right path for you-not just professionally, but in every other way that helps you achieve more joy, peace, and fulfillment…”

“…This book builds on the research included in three previous editions of Chained to the Desk from the bestselling author and family therapist Bryan E. Robinson. In the wake of the COVID-19 pandemic and the rise of working from home, Robinson finds that the agonies of work stress have become more challenging. …”

“…You'll learn how to get along and get things done when you're dealing with people who have the uncanny ability to sabotage, derail, and interfere with your plans, needs, and wants. Brand-new chapters cover: narcissism, polarization, remote work, meetings, video communication, social media communication, and communicating with relatives. …”

“…Use this approach to skyrocket your sales while building your brand. This book reveals the insider secrets of how to: • Capitalize on social media, such as blogs, podcasts, and online video, while watching your profits soar from search engines, e-mail, and affiliate marketing. • Maximize your exposure by building your online reputation as an industry expert. • Recognize search engine spammers who will get your site banned and kill your cash flow. • Mimic the successful Internet marketing techniques that have elevated the status of well-known sites. • Avoid making the “Top 10” Internet marketing mistakes as revealed by industry leaders. …”

“…The latest version of Crystal Reports and the Business Objects enterprise reporting suite delivers vast product enhancements and a tighter integration that will drive upgrades from licensees. Brand new features (e.g. Dynamic and Cascading Parameter Generation) will also appeal to new audiences. …”

“…These recipes will help you: Build an AIR application with Flex, Flash, or HTML and Ajax Create a database and connect it to your application Put together native menus for PCs and Macs Work with the Service Monitor Framework Utilize the Adobe AIR Update Framework Create branded desktop experiences with custom chrome and custom application icons Distribute your AIR application with the Seamless Install Badge And more. …”

“…If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. …”

“…While the book assumes a foundational knowledge of SQL and PL/SQL, all code used is documented and explained so that those new to the languages will not be lost. Covers brand-new functionality in APEX 4 Provides fully documented and explained example code Guides you through creating a working and fully deployable application…”

“…This practical, approachable coverage guides readers through all facets of working with Visio 2010, and adds coverage on new features and capabilities including: Visio's brand-new Ribbon interface, Live Preview, Auto size, align and adjust, Containers, status bar navigation tools, and data graphics legends. …”

“…Scott Donaldson, Stanley Siegel and Gary Donaldson interview many of the world's most influential chief technology officers in CTOs at Work, offering a brand-new companion volume to the highly acclaimed elite At Work books including Coders at Work, CIOS at Work and Venture Capitalists at Work. …”

“…Beginning with domain names and hosting services, RC quickly progresses to how to prepare images for the Web and uploading galleries. He also covers branding for the site--logos, identities, and messaging. …”