Tabla de Contenidos: “…; Identifying the use case; Identifying what you want to consume; Identifying what you want to brand; Identifying what you want to display; Splunk Web; The Splunk command line; GUI; CLI; FreeForm; appserver; bin; default; local; lookups; metadata; static; Indexes; Source types; Sources; Macros; Event types; Tags; Saved searches; Dashboards; Lookups; Configurations; The setup screen; Event types; Tags; Macros; Lookups; Common Information Model; Logos…”

Tabla de Contenidos: “…Dispensed -- 5.2.2 The Dataset -- 5.3 Results for Branded -- 5.4 Results for Generic…”

Tabla de Contenidos: “…Rise of the HybridsThe Science of Recruiting; Step 1: Map Skills Gaps; Step 2: Define Candidate Personas; Step 3: Adjust Brand Positioning; Step 4: Create Candidate-Focused Content; Step 5: Build Landing Pages with Profiling Questions; Step 6: Score and Segment Candidates Using Behavior-Based Signals; Step 7: Activate Automated Email Workflows; Chapter 4 Construct an Internal Marketing Academy; Keeping Pace or Falling Behind?…”

Tabla de Contenidos: “…EverythingRetail and Consumer Packaged Goods; Automotive; Financial Services; Travel and Hospitality; Pharma and Healthcare; Publishing and Entertainment; In Conclusion; Chapter 2: Week 1: Develop Your Mobile Strategy; Draw the Line Between Strategy and Tactics; Monday: Understand What You Can Achieve with Mobile Strategy; Brand Building and Awareness; Mobile for CRM; Mobile for Marketing; Mobile for Advertising; Mobile for Sales; Tuesday: Collect the Right Information to Build Your Business Case; Internal Insights; Primary Research; Secondary Research…”

Tabla de Contenidos: “…Making Your Social DebutDefining Social Media Marketing; Understanding the Benefits of Social Media; Casting a wide net to catch your target market; Branding; Building relationships; Improving business processes; Improving search engine rankings; Selling when opportunity arises; Saving money on advertising; Understanding the Cons of Social Media; Integrating Social Media into Your Overall Marketing Effort; Developing a Strategic Social Media Marketing Plan; Establishing goals; Setting quantifiable objectives; Identifying your target markets; Estimating costs; Valuing social media ROI…”

Tabla de Contenidos: “…Links on Other Web SitesNewsgroups; Discussion Lists; Traditional Media; Press Releases; Just Give It Away!; Branding for Success; Marketing and Advertising Agencies; Chapter 4. …”

Tabla de Contenidos: “…Front Cover; Job Reconnaissance; Copyright Page; Contents; Acknowledgments; Introduction; 1 Foundations: What You Ought to Have Done before Buying This Book; Task Management; Time Management; Your Personal Brand; Website; LinkedIn; Blog; Microblogs, Social Platforms, and Forums; Content Creation; Becoming Public; Open Source Projects; Freelance; Repurposing Work Products; Personal Brand Management; Networking; SEO Cycles; 2 Time to Leave: How to Know When You Should Move On; The End of the Road; Economic Cycles; Maturity; Identifying What You Want…”

Tabla de Contenidos: “…; Bloggers; Retail Stores; Online Publications; Big Brands; Small Business; Nonprofits; Chapter 3: What Makes Pinterest Valuable?…”

Tabla de Contenidos: “…Keywords Research for Branding and Messaging…”

Tabla de Contenidos: “…Chapter 21: The Nuts and Bolts of the Talent Machine; Chapter 22: HR Does NotCreate Culture; Chapter 23: Internal Branding; Chapter 24: The Power of Peopleto Make Your HR Branding Work; Chapter 25: Who Is Really HR's Customer?…”

Tabla de Contenidos: “…-- Los objetivos principales de las campañas con influencers -- Las plataformas y herramientas de campañas con influencers -- Mercado del marketing de influencers -- Tendencias -- Bibliografía -- Inteligencia comunicativa -- Emilia Smolak-Lozano -- Introducción -- Investigación 2.0 y su rol estratégico -- Medición -- Audiencias -- Contenidos y fuentes -- Social media audience activity -- Involucración (engagement) y conversación -- Impacto y valor -- Métricas de coste -- Escucha social y monitorización -- Evaluación -- Evaluación de relaciones públicas -- Problemas de medición -- Bibliografía -- Casos de estudio -- Coste de oportunidad en el evento «Dale la vuelta a la tortilla» de Lidl -- Fyre Festival: el festival más famoso del mundo que no llegó a celebrarse -- «Ser diferente es bueno» -- Brand journal para la era visual de Vimeo -- Campaña de retargeting y remarketing…”

Tabla de Contenidos: “…-- Building Connections -- Out of Line -- Top of Mind -- Branding and Presence -- Brands Disappear -- The Value of Passion -- Weight of Responsibilities -- More Musings of a Child -- Opportunities to Learn and Grow -- Your Turn -- Think About Your Brand -- Patterns and Conundrums -- Be Selective and Honest -- Use Your Judgment -- Chapter 8 Lose the Ego -- The Beast Is Back -- An Excuse -- Playing as a Team -- Humility Matters -- Handle with Caution -- How Do You Accept Criticism? …”

Tabla de Contenidos: “…Wireless and Mobile Devices -- Characteristics of Mobile and Wireless Devices -- Benefits of Mobile Devices -- Disadvantages of Mobile Devices -- Mobile Financial Services -- Mobile Payment Applications -- Characteristics of Mobile Payment Methods -- Types of Mobile Payment Applications -- Mobile Apps and Social Media -- Mobile App Platforms -- Anthropology's (ANT) Approach to Social Media -- Activities -- Assignment -- Review Questions -- References -- Chapter 5 Social Networking Sites: A Focus on Mobile Marketing Strategies -- Chapter Outline -- Chapter Outcome -- Introduction -- Growth of Mobile Connectivity and Device Use in Developing Economies -- Mobile Connectivity and Social Media -- Mobile App Platforms -- Social Media -- Anthropology (ANT) Approach to Social Media -- Mobilising Your Brands -- Mobile Brand Engagement -- Designing a Mobile Brand Engagement Campaign -- Designing Mobile Apps for Mobile Shopping -- Mobile Payment Applications -- Characteristics of Mobile Payment Methods -- Types of Mobile Payment Applications -- Buy Buttons and Location Identification on Social Networking Sites -- Marketing Strategies: Mobile First, Audience First, and Omnichannel -- Satisfying Customer Experience on Mobile Devices -- Conclusions -- Review Questions -- References -- Chapter 6 Foundations of Mobile Commerce: A Gateway to Engaging in Emerging Markets -- Chapter Outline -- Chapter Outcome -- Introduction to Mobile Commerce -- Mobile Commerce and Mobile Business -- Features and Benefits of Mobile Commerce -- M-commerce Services -- Factors that Influence M-Commerce Adoption -- M-commerce Adopters and Adoption Factors -- M-commerce Adopters as Technology Users -- M-Commerce Adopters as Network Users -- M-commerce Adopters as Consumers -- Global Trends in M-commerce -- The Promise of Mobiles -- New Payment Options -- Review Questions -- References…”

Tabla de Contenidos: “…-- How to Choose the Right Partners for You -- How to Spot the Partners You Should Avoid -- Keeping Your Partnerships Healthy -- Part 3 Becoming a Complete Salesperson -- Chapter 11: How to Brand and Advertise Your Company Effectively -- How to Create a Brand -- Colours and Branding -- Advertising -- How to Choose a Tagline -- How to Place Your Adverts -- Dealing With Advertising Agencies -- Chapter 12: Presentations, Away-Days and Exhibitions -- The Best Ways to Present -- Things to Remember When You Are Preparing to Present -- Things to Remember When You Are Presenting -- How the Size of the Audience Affect Your Presentation? …”

Tabla de Contenidos:

Tabla de Contenidos: “…Intelligent routing and case management for efficient support -- The mechanics of intelligent routing -- Enhanced efficiency with AI algorithms -- Case management and automated resolution -- Predictive analysis in case prioritization -- Integration with CRM systems -- Real-time adjustments for peak efficiency -- Challenges in implementation -- Real-world examples of AI-driven customer service enhancements -- Example 1 - Global bank incorporates AI for efficient customer query handling -- Example 2 - E-commerce platform utilizes AI for personalized customer support -- Example 3 - Telecom giant implements AI for streamlined case management -- Summary -- Questions -- Answers -- Chapter 5: Marketing Optimization with Dynamics 365 AI -- AI-driven customer segmentation and campaign targeting -- Advanced customer segmentation -- Machine learning and predictive analytics -- Personalization at scale -- Real-time campaign adjustments -- Seamless omnichannel marketing integration -- Ethical considerations in data handling -- Personalized recommendations and cross-selling opportunities -- Advanced personalization techniques -- Deep learning for enhanced customer insights -- Real-time recommendation engines -- Cross-selling strategies powered by AI -- Omnichannel personalization -- Utilizing customer feedback for continuous improvement -- Data-driven insights for marketing campaigns -- Ethical and responsible AI practices -- Social media sentiment analysis and brand perception insights -- Harnessing social media data -- Sentiment analysis and emotional intelligence -- Real-time brand perception tracking -- Predictive analytics for proactive brand management -- Incorporating customer feedback into strategy -- Case study - Retail brand leverages social sentiment analysis -- Real-world examples and best practices in marketing insights…”

Tabla de Contenidos: “…--Egyptian" priests in Roman Italy / Molly Swetnam-Burland -- Aegyptiaca in Rome : adventus and romanitas / Penelope J.E. …”

Tabla de Contenidos: “…Creating a Program Using an Integrated Development EnvironmentBorland C++; Microsoft Visual C++; Getting Help in Unix; Getting Help in an IDE; Programming Exercises; Style; Comments; C++ Code; Naming Style; Coding Religion; Indentation and Code Format; Clarity; Simplicity; Consistency and Organization; Further Reading; Summary; Basic Declarations and Expressions; Basic Program Structure; Simple Expressions; The std::cout Output Object; Variables and Storage; Variable Declarations; Integers; Assignment Statements; Floating-Point Numbers; Floating-Point Divide Versus Integer Divide; Characters…”

Tabla de Contenidos: “…Abumrad and Jabbar Saliba -- Effects of chronic kidney disease on metabolism and hormonal function / Jonathan Himmelfarb, Ian de Boer, and Bryan Kestenbaum -- Calcium, phosphorus, and vitamin D in kidney disease / Ishir Bhan and Ravi I. …”
Enlace del recurso