Tabla de Contenidos: “…Cover -- Inhalt -- Vorwort -- Einblick: Das Selbst und die Dokumentation -- Audiovisuelle Selbstdokumentation -- Sozialmediale Milieus der Selbstdokumentation -- Formate der Selbstdokumentation -- I Das authentische Selbst -- Dokumentarische Bilder - Das Follow Me Around -- Dokumentarische Lektüreweisen -- Dokumentarische Narrationen - Das Storytime -- Die selbstdokumentarische Enunziation oder zur Frage wer eigentlich wie spricht -- Exkurs - Enunziation am Beispiel des Hauls -- Milieuspezifische Authentizität -- Zusammenfassung -- II Das soziale Selbst -- Die Community -- Geteilte Praktiken -- Die Darstellung des Außen - Zum Beispiel der Ansage -- Das Imaginieren von Gemeinschaft -- Exkurs: Gruppenbezogene Vergemeinschaftung am Beispiel der Adlersson-Clique -- Zusammenfassung -- III Das Selbst als Marke -- Werbung und Warenästhetik -- Personal Branding -- Zusammenfassung -- IV Das Selbst in Serie -- Vom Ereignis zur Serie -- Serielle Formate -- Zusammenfassung -- Aus- und Rückblick: Das Selbst als Amateur und Künstlerin -- Selbstdokumentation als Praxis von Medienamateur_innen -- Videokunst zwischen Antizipation und Reflexion -- Glossar -- Quellenverzeichnis -- Literaturverzeichnis -- Videoverzeichnis -- Film- und Serienverzeichnis -- Danksagung…”

Tabla de Contenidos: “…Bayer, Raphael Lamed, Bryan A. White, Shi-You Ding, and Michael E. Himmel -- Fuel and chemical production from glycerol, a biodiesel waste product / Syed Shams Yazdani, Anu Jose Mattam, and Ramon Gonzalez -- Farm-gate to plant-gate delivery of lignocellulosic feedstocks from plant biomass for biofuel production / Klein E. …”

Tabla de Contenidos: “…Grant -- The dichotomy of the great mother archetype in Disney heroines and villainesses / Sarah Lynne Bowman -- Exploring the relay gaze in Hollywood cinema : serial killers and the women who hunt them / Sarah Lafferty -- Wanting the white witch / Bryan Dove -- Paradise inverted : Philip Pullman's use of high fantasy and epic poetry to portray evil in His dark materials / E. …”

Tabla de Contenidos: “…: on the past and present of women's football in Germany / Gertrud Pfister -- The Europeanisation of German football / Alexander Brand and Arnie Niemann -- German football--a media-economic survey : the impact of the Kirchmedia company on football and television in Germany / Lothar Mikos -- A game of nations? …”
Sumario

Tabla de Contenidos: “…Editor's introduction / Katie Terezakis -- Laudatio for Agnes Heller / Yirmiyahu Yovel -- Marxism and exile : reflections on intellectual migration / Bryan S. Turner -- Agnes Heller's theory of modernity / Peter Beilharz -- Why does Agnes Heller matter? …”

Tabla de Contenidos: “…Chapter 50 Writing for Your Audience Matters More Than Ever -- Chapter 51 Storytelling: All Stories are True -- Chapter 52 Branded Content Strategy: Meaningful Stakeholder Interaction -- Chapter 53 Immersive 3-D Virtual Worlds: Avatars at Work -- Chapter 54 Global Public Relations Networks: The Efficacy and Role of Membership Organizations in Public Relations -- Part 6 Conclusion -- Chapter 55 The Future of Public Relations and Integrated Marketing Communications -- Contributors -- Index…”

Tabla de Contenidos: “…Targeting -- Evaluation of Segments -- Selection of Segments -- Coverage of Segments -- Choosing a Coverage Strategy -- Positioning -- Identifying the Positioning Concept -- Selecting the Positioning Concept -- Developing the Concept -- Communicating the Concept -- Review of Objectives -- Discussion and Aplication -- Rural Marketing Case: Bru Instant Coffee Connect -- Chapter 6: Product Strategy -- The Product Concept and the Classification of Rural Products -- The Product Concept -- Rural Product Classification -- Product decisions and Strategies -- Individual Product Decisions -- Product Line and Mix Decisions -- Product Lifecycle Strategies -- Rural Marketing Snapshot: Product Acceptability -- Rural Marketing Insight: Product Designing for Rural Needs-Godrej Chotu Kool -- Product Branding in Rural Markets -- Building Brands in Rural Markets -- Brand Loyalty Versus Brand Stickiness -- Fake Brands -- Rural Marketing Insight: Dealing with Piracy -- Packaging for Rural Markets -- Packaging Material -- Pack size and Convenience -- Packaging Aesthetics -- Rural Marketing Insight: The Sachet Revolution -- Rural Marketing Insight: After-sales Service Initiatives by Companies in Rural Markets -- Product Warranty and After-sales Service -- New Product Development in Rural Markets -- Review of Objectives -- Discussion and Aplication -- Rural Marketing Case: New Product Development: Improved Biomass Stove by Shell Foundation -- Chapter 7: Pricing Strategies -- Pricing in Rural India -- How Do Companies Price? …”

Tabla de Contenidos: “…v. 1: A und O-Bauen -- v. 2: Bauer-Christus -- v. 3: Christusbild-Dogma -- v. 4: Dogma II-Empore -- v. 5: Endelechius-Erfinder -- v. 6: Erfüllung-Exitus illustrium virorum -- v. 7: Exkommunikation-Fluchformeln -- v. 8: Fluchtafel (Defixion)-Gebet I -- v. 9: Gebet II-Generatianismus -- v. 10: Genesis-Gigant -- v. 11: Girlande-Gottesnamen -- v. 12: Gotteschau (Visio beatifica)-Gürtel -- v. 13: Gütergemeinschaft-Heilgötter -- v. 14: Heilig-Hexe -- v. 15: Hibernia-Hoffnung -- v. 16: Hofzeremoniell-Ianus -- v. 17: Iao-Indictio feriarum -- v. 18: Indien-Italia -- v. 19: Itinerarium-Kannibalismus -- v. 20: Kanon I-Kleidung I -- v. 21: Kleidung II-Kreuzzeichen -- v. 22: Krieg-Lexikon I -- v. 23: Lexikon II-Manes -- v. 24: Manethon-Montanismus -- v. 25: Mosaik Münze-Nymphaeum -- v. 26: Nymphen-Pegasus -- v. 27: Pelagius (Pelagianer)-Porträt -- v. 28: Poseidon-Reuer -- v. 29: Rhetorik-Scheweiss -- v. 30: Schwester-Sandt I -- v. 31: Stellvertretung I-Teufel…”

Tabla de Contenidos: “…. -- Las ciudades en la configuración de regiones en Colombia, Ecuador y Bolivia / Miguel Antonio Espinosa Rico -- Políticas de escala en el conglomerado urbano-regional de Rosario, Argentina / Flavio Bladimir Rodríguez Muñoz -- Globalización, movilidad y la olvidada escala doméstica / Peter Brand -- Trayectoria y perspectivas del planeamiento estratégico en las ciudades latinoamericanas / Isabel Duque Franco -- Institucionalización del turismo internacional en Cartagena de Indias, Colombia: aspectos político-económicos, actores centrales y mercado laboral (2000-2010) / Jeffer Chaparro Mendivelso, Daniel Santana Rivas -- Explorando las condiciones geodemográficas del área rural de Usme, Bogotá D.C. / Diana Ruiz Rey, Daniel Santana Rivas, Amparo Baquero…”
Acceso restringido con credenciales UPSA

Tabla de Contenidos: “…McMahan -- Synergy nirvana : brand equity, television animation, and Cartoon Network / Kevin S. …”
Enlace del recurso

Tabla de Contenidos: “…L’auge del personal branding -- Capítol III -- 1. Mitjans socials -- 2. …”

Tabla de Contenidos: “…. -- Las ciudades en la configuración de regiones en Colombia, Ecuador y Bolivia / Miguel Antonio Espinosa Rico -- Políticas de escala en el conglomerado urbano-regional de Rosario, Argentina / Flavio Bladimir Rodríguez Muñoz -- Globalización, movilidad y la olvidada escala doméstica / Peter Brand -- Trayectoria y perspectivas del planeamiento estratégico en las ciudades latinoamericanas / Isabel Duque Franco -- Institucionalización del turismo internacional en Cartagena de Indias, Colombia: aspectos político-económicos, actores centrales y mercado laboral (2000-2010) / Jeffer Chaparro Mendivelso, Daniel Santana Rivas -- Explorando las condiciones geodemográficas del área rural de Usme, Bogotá D.C. / Diana Ruiz Rey, Daniel Santana Rivas, Amparo Baquero…”

Tabla de Contenidos: “…A VERTICAL THEORY OF URBAN DESIGN; 17. THE BRAND NEW AUTHENTIC RETAIL EXPERIENCE: THE COMMERCIALISM OF URBAN DESIGN; 18. …”

Tabla de Contenidos: “…The continued relevance of Cold War strategic concepts / Robert Ayson -- Beyond 'hangovers': The new parameters of post-Cold War nuclear strategy / Nicola Leveringhaus -- The return of geography / Paul Dibb -- Strategic studies in practice: An Australian perspective / Hugh White -- Strategic studies in practice: A South-East Asian perspective / Peter Ho -- American grand strategy in the post-Cold War era / Hal Brands -- The future of strategic studies: Lessons from the last 'golden age' / Hew Strachan -- An Asian school of strategic studies? …”

Tabla de Contenidos: “…Acknowledgments -- Contents -- Notes on Contributors -- Chapter 1: Poetics and Politics of the Chronotropics: Introduction -- Charting the Chronotropics -- Inhabiting the Chronotropics of Ancestral Knowledge -- (Im)Possible Subjects of the Chronotropics -- Re-engineering Community -- Notes -- References -- Part I: Archival Disruption -- Chapter 2: Chronotopal Slave Ships, Corporeal Archives: Devoir de mémoire in Fabienne Kanor’s Humus and Yolanda Arroyo Pizarro’s las Negras -- “The First Memory Could Be the Ship”: Chronotopes and Ship Sisters -- Corporeal Archives and Devoir de Mémoire -- Notes -- References -- Chapter 3: Wreckognition: Archival Ruins in Dionne Brand’s The Blue Clerk -- References -- Chapter 4: Past Histories and Present Realities: The Paradox of Time and the Ritual of Performance in Mayra Santos Febres’ Fe en disfraz -- References -- Chapter 5: A Site of Memory: Revisiting (in) Gisèle Pineau’s Mes quatre femmes -- The Memory Jail -- Family Archive: A Rhizomatic Genealogy -- “There, Time Is Abolished”: Official and Unofficial Histories -- Parole de nuit or parole de la mémoire -- Notes -- References -- Part II: Radical Remapping -- Chapter 6: Connecting Diasporas: Reading Erna Brodber’s Nothing’s Mat through African Fractal Theory -- African Fractals and African Knowledge Systems…”

Tabla de Contenidos: “…Organization Development -- 5. Branding Talent Development -- 6. Change Management -- 7. …”

Tabla de Contenidos: “…Focus on Building the Employment BrandStrategies to Improve Latino Recruitment Effectiveness; Interviewing Latino Professionals; Summary; Chapter 5: Retaining Latino Employees; Supervisor Awareness; Latino Employee Resource Groups; Teamwork; Employee Relocation; Language; Religion; Communication; Family; Summary; Chapter 6: Latino Leadership Development; A Matter of Difference; Developmental Needs; Development with a Latino Perspective; Summary; Chapter 7: Shaping the Future; Latino Educational Attainment; Latino Workplace Research; A Vision of the Future; Summary…”

Tabla de Contenidos: “…Taking It to the Streets: Corporate Culture as Your Brand -- 16. Recruiting for Fit -- 17. Performance Management for Fit -- 18. …”

Tabla de Contenidos: “…Sell. -- 26 Be a Bold Brand Builder -- 27 Tell Stories -- 28 Beware of Your To-Do List -- 29 80 Percent is a Lot -- 30 A 700 Billion Cost Cut -- 31 Look to the Numbers -- 32 Live and Lead by the Girl Scout Law -- 33 Exude Delight -- Epilogue: Fun -- Index…”

Tabla de Contenidos: “…Wade -- Pediatric TBI : challenges for treatment and rehabilitation / Cathy Catroppa and Vicki Anderson -- Integrating multidisciplinary research for translation from the laboratory to the clinic / Bryan Kolb and Robbin Gibb…”