Tabla de Contenidos: “…Rasismens tankefigurer i svenskt bistånd cirka 1950-1980 Mattias Tydén -- Rasfrågorna i den svenska riksdagen 1968 Mats Wickström -- Hatbrott och antirasistisk kriminalpolitik David Assadkhan -- Visuell tvetydighet i omdebatterad reklam. …”

Tabla de Contenidos: “…Background, method, and terminology -- Background to discussion of sacred tradition -- Method and terminology in discussion of sacred tradition -- Jesus and sacred tradition -- Daniel 7:13 and the Son of Man -- Isaiah 42-53 and the suffering servant -- The Son of God and the Messiah and Jesus -- The Gospels and sacred tradition -- Exodus 12 and the Passover theme in John -- Psalm 22 and the Passion of Jesus -- The Epistles and sacred tradition -- Genesis 15:6 in Paul and James -- Esau in Romans and Hebrew / by Bryan R. Dyer -- "Jesus Christ" in Paul's letters…”

Tabla de Contenidos: “…Background to the industry's workforce -- Human resource management (hrm) -- Job design -- Recruitment -- Selection -- Appointment and induction -- Performance management -- Training -- Management development -- Reward systems -- Job evaluation -- Incentives -- Employee benefits -- Labour turnover and workforce stability -- Employee relations -- Employment law -- Human resource planning and information systems -- Productivity and labour costs -- Organizing human resources -- Managing people -- International -- Hrm and multi-site hospitality operations -- Employer branding -- Business ethics…”
Acceso restringido con credenciales, usuarios UPSA

Tabla de Contenidos: “…Comunicación y responsabilidad social empresarial*; V. Comunicación y branding; Anexos; Anexo 1; Anexo 2; Anexo 3; Anexo 4; Anexo 5; Grupo de Investigación enComunicación Organizacional; Bibliografía…”
Enlace del recurso

Tabla de Contenidos: “…INTERNET COMO MEDIO DE COMUNICACIÓN (...); 2. EL BRANDING EN INTERNET; 3. LA MEDICIÓN DE LA AUDIENCIA ONLINE; 4. …”

Tabla de Contenidos: “…Bentham to Russell. V. IX. Maine de Biran to Sartre…”

Tabla de Contenidos: “…Welcome to the Side Hustle Life -- Developing Your Life Vision -- Finding Your WHO: It Takes a Village to Side Hustle -- The WHAT: Choosing the Right Side Hustle for You -- Establishing a Solid Lifeset -- The Inside Job of Building a Side Hustle -- Common Pain Points on the Journey -- Decision Making and Executing Like a CEO -- Selecting Your Inner Circle: Diving Deeper into the WHO -- Funding Your Venture -- Marketing and Branding Your Side Hustle…”

Tabla de Contenidos: “…Chapter 1: Growth an Introduction -- Chapter 2: Growth Rates -- Chapter 3: Global Perspective -- Chapter 4: Strategy and Business -- Chapter 5: Organizational Impact and Corporate Culture -- Chapter 6: Growth Resources Acquisition -- Chapter 7: Allocation of Resources -- Chapter 8: Market and Branding Considerations -- Chapter 9: Capital/ Financial Considerations -- Chapter 10: The Role of Technology -- Chapter 11: Risks and their Mitigation -- Chapter 12: Summary -- Appendix A: Before you Initiate: Investigate…”

Tabla de Contenidos: “…chapter 1 Encountering Working and Organizing Under Contemporary Capitalism -- chapter 2 Relationality -- Cultivating Novelty in Explorations of Working and Organizing -- chapter 3 Communicative Relationality -- chapter 4 Creativity and Relationality -- Following the Becoming of an Idea -- chapter 5 Speculative Value -- Articulating and Materializing the “Product” in High-Tech Startup Entrepreneurship -- chapter 6 Branding Work -- Occupational Identity as Affective Economy (aka The Glass Slipper, Take Two) -- chapter 7 Conclusion -- The Value(s) of Communicative Relationality…”

Tabla de Contenidos: “…Machine generated contents note: Preface Chapter 1: The Nature of Themed and Immersive Spaces Chapter 2: Designing Effective, Immersive, and Creative Spaces Chapter 3: Atmosphere, Mood, and Effective Spaces Chapter 4: Authenticity, Believability, Realism Chapter 5: The Guest, Experience, and Immersion Research Break Chapter 6: The Brand and the Senses Chapter 7: Material Culture, Technology, and Interactivity Chapter 8: Loyalty, Tradition, Change, and the Future Further Reading Key Terms…”

Tabla de Contenidos: “…Cover -- Contents -- About the author -- Acknowledgements -- Introduction -- Section 1: Communicating to build relationships -- Communicating one to one -- Communicating to give feedback -- Communicating without words -- Section 2: Communicating to build your career -- Communicating your personal brand -- Communicating to network -- Communicating to get that job -- The approach: The three steps in action -- Section 3: Communicating to groups -- Communicating to facilitate -- Communicating on media -- One day at a time: Keep improving your communication -- Index…”

Tabla de Contenidos: “…Contents; Acknowledgments; Introduction; Part I: Psychotherapist: The Expert Clinician Transcending One's School of Psychotherapy; 1 Theory; 2 Brand Psychotherapies; 3 Transcending Dualities; 4 Universal Curative Agents; 5 Generic Psychotherapy; 6 Generic Therapeutic Techniques; Part II: The Master Psychotherapist: Transcending the Fields of Psychotherapy; 7 Limitations in Science Invite an Offering of Philosophy; 8 Ordeal of the Self; 9 Intersubjective Dialectics; 10 Ontological Attunement; Epilogue; References; Index; About the Author…”

Tabla de Contenidos: “…Introduction -- CHAPTER 1 Selling the Way Customers Buy Today -- CHAPTER 2 Engaging Customers Early in Their Digital Buying Process -- CHAPTER 3 Mastering Digital Selling and Content Development -- CHAPTER 4 Designing Your Digital Selling Engine -- CHAPTER 5 Building e-Relationships Throughout the Digital Buying Journey -- CHAPTER 6 Creating a Magnetic Personal Brand -- CHAPTER 7 Sales Prospecting in a Digital World -- CHAPTER 8 Managing and Closing Deals Digitally…”

Tabla de Contenidos: “…PART ONE -- Ideas -- Brands and audiences -- Agencies -- The creative director -- Clients, briefs and the power of words -- Pitches -- Storytelling -- Truth and technology -- -- PART TWO -- From Benton & Bowles to 16 Goodge Street -- Saatchi & Saatchi -- TBWA: it's a bit of a mouthful -- BBH: the agency in a suitcase -- First Levi's 501s, the the world -- Going global and the birth of the micro network -- After 28 years, 7 months, and 3 days -- How advertising drove me to drink…”

Tabla de Contenidos: “…A voyage from the familiar -- A voyage to new frontiers -- Illuminating the mind : consumers' cognitive unconscious -- Interviewing the mind/brain. pt. a: Metaphor elicitation : appendix -- Interviewing the mind/brain, ptn b: Latency response and neuroimaging -- Come to think of it -- Reading the mind of the market : using consensus maps -- Memory's fragile power -- Metaphors, memory, and stories -- Stories, brand, and identity -- Crowbars for creative thinking -- Quality questions beget quality answers -- Launching a new mind-set…”

Tabla de Contenidos: “…Da Bentham a Russell. -- v. 9. Da Maine de Biran a Sartre…”

Tabla de Contenidos: “…Chapter 4: How the Crowd Is Changing Brand Advocacy in BankingSocial Media Is Just Getting Started; Building Brand through Community; Social Banking from Down Under; Organizational Approaches to Social Media: Ban or Boost?…”

Tabla de Contenidos: “…Carnivorous Plant #22 / Bryan Barcena -- Summer Session 1948 / Eva Díaz -- R. …”