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20001Publicado 2013Tabla de Contenidos: “…A brief overview of TV cookery in the UK -- 2.1 The "personality system" -- 2.1.1 Jamie Oliver -- 2.1.2 Nigella Lawson -- 3. Jamie and Nigella performing food-talk -- 3.1 The DVDs -- 3.1.1 The paratexts -- 3.1.2 The titles -- 3.2 The talk -- 3.2.1 The introductions -- 3.2.2 Giving instructions -- 3.2.3 Interacting with the audience -- 3.2.4 Fillers versus fluency -- 3.2.5 Vague language -- 3.2.6 Expressing emotion -- 4. …”
Libro electrónico -
20002Publicado 2022Tabla de Contenidos: “…Chapter 6 Quiz -- Answers to Chapter 6 Quiz -- Part 2 Figuring on Functions -- Chapter 7 Formulating Functions -- Featuring Functions -- Introducing function notation -- Evaluating functions -- Homing In on Domain and Range -- Determining a function's domain -- Describing a function's range -- Recognizing Even, Odd, and One-to-One Functions -- Classifying even and odd functions -- Applying even and odd functions to graphs -- Defining one-to-one functions -- Eliminating one-to-one violators -- Going to Pieces with Piecewise Functions -- Doing piecework -- Applying piecewise functions -- Composing Functions and Applying the Difference Quotient -- Performing compositions -- Simplifying the difference quotient -- Dealing with Inverse Functions -- Determining if functions are inverses -- Solving for the inverse of a function -- Practice Questions Answers and Explanations -- Whaddya Know? …”
Libro electrónico -
20003Publicado 2022Tabla de Contenidos: “…Chapter 3 Quiz -- Answers to Chapter 3 Quiz -- Chapter 4: Coordinating Fractions and Decimals -- Converting Improper Fractions and Mixed Numbers -- Finding Fraction Equivalences -- Rewriting fractions -- Determining lowest terms -- Making Proportional Statements -- Finding Common Denominators -- Creating common denominators from multiples of factors -- Using the box method -- Applying Fractional Operations -- Adding and subtracting fractions -- Multiplying and dividing fractions -- Simplifying Complex Fractions -- Performing Operations with Decimals -- Changing Fractions to Decimals and Vice Versa -- Making fractions become decimals -- Rounding decimals -- Writing decimals as equivalent fractions -- Practice Question Answers and Explanations -- Whaddya Know? …”
Libro electrónico -
20004Publicado 2022Tabla de Contenidos: “…. -- How it works... -- See also -- Performing operations on grouped data in a DataFrame -- Getting ready -- How to do it... -- How it works... -- Testing hypotheses using t-tests -- Getting ready -- How to do it... -- How it works... -- There's more... -- Testing hypotheses using ANOVA -- Getting ready -- How to do it... -- How it works... -- There's more... -- Testing hypotheses for non-parametric data -- Getting ready -- How to do it... -- How it works... -- Creating interactive plots with Bokeh -- Getting ready -- How to do it... -- How it works... -- There's more... -- Further reading -- Chapter 7: Using Regression and Forecasting -- Technical requirements -- Getting ready -- How to do it... -- How it works... -- There's more... -- Using multilinear regression -- Getting ready -- How to do it... -- How it works... -- Classifying using logarithmic regression -- Getting ready -- How to do it... -- How it works... -- There's more... -- Modeling time series data with ARMA -- Getting ready -- How to do it... -- How it works... -- There's more... -- Forecasting from time series data using ARIMA -- Getting ready -- How to do it... -- How it works... -- Forecasting seasonal data using ARIMA -- Getting ready -- How to do it... -- How it works... -- There's more... -- Using Prophet to model time series data -- Getting ready -- How to do it... -- How it works... -- There's more... -- Using signatures to summarize time series data -- Getting ready -- How to do it... -- How it works... -- There's more... -- See also -- Further reading -- Chapter 8: Geometric Problems -- Technical requirements -- Visualizing two-dimensional geometric shapes -- Getting ready -- How to do it... -- How it works... -- There's more... -- See also…”
Libro electrónico -
20005Publicado 2015Tabla de Contenidos: “…Active Server Pages -- Benefi ts of ASP.NET Web Pages -- Special Website Files -- Development -- Controls: The Toolbox -- Building Websites -- Creating a Web Form for Client- and Server-Side Processing -- Website Locations with VS 2015 -- Performing Data Entry and Validation -- Using the GridView to Build a Data-Driven Web Form -- Summary -- CHAPTER 15: DEPLOYING YOUR APPLICATION -- What Is Deployment? …”
Libro electrónico -
20006por Heijden, Ferdinand van derTabla de Contenidos: “…Intro -- Classification, Parameter Estimation and State Estimation -- Contents -- Preface -- Acknowledgements -- About the Companion Website -- 1 Introduction -- 1.1 The Scope of the Book -- 1.1.1 Classification -- 1.1.2 Parameter Estimation -- 1.1.3 State Estimation -- 1.1.4 Relations between the Subjects -- 1.2 Engineering -- 1.3 The Organization of the Book -- 1.4 Changes from First Edition -- 1.5 References -- 2 PRTools Introduction -- 2.1 Motivation -- 2.2 Essential Concepts -- 2.3 PRTools Organization Structure and Implementation -- 2.4 Some Details about PRTools -- 2.4.1 Datasets -- 2.4.2 Datafiles -- 2.4.3 Datafiles Help Information -- 2.4.4 Classifiers and Mappings -- 2.4.5 Mappings Help Information -- 2.4.6 How to Write Your Own Mapping -- 2.5 Selected Bibliography -- 3 Detection and Classification -- 3.1 Bayesian Classification -- 3.1.1 Uniform Cost Function and Minimum Error Rate -- 3.1.2 Normal Distributed Measurements -- Linear and Quadratic Classifiers -- 3.2 Rejection -- 3.2.1 Minimum Error Rate Classification with Reject Option -- 3.3 Detection: The Two-Class Case -- 3.4 Selected Bibliography -- 4 Parameter Estimation -- 4.1 Bayesian Estimation -- 4.1.1 MMSE Estimation -- 4.1.2 MAP Estimation -- 4.1.3 The Gaussian Case with Linear Sensors -- 4.1.4 Maximum Likelihood Estimation -- 4.1.5 Unbiased Linear MMSE Estimation -- 4.2 Performance Estimators -- 4.2.1 Bias and Covariance -- 4.2.2 The Error Covariance of the Unbiased Linear MMSE Estimator -- 4.3 Data Fitting -- 4.3.1 Least Squares Fitting -- 4.3.2 Fitting Using a Robust Error Norm -- 4.3.3 Regression -- 4.4 Overview of the Family of Estimators -- 4.5 Selected Bibliography -- 5 State Estimation -- 5.1 A General Framework for Online Estimation -- 5.1.1 Models -- 5.1.2 Optimal Online Estimation -- 5.2 Infinite Discrete-Time State Variables…”
Publicado 2017
Libro electrónico -
20007Publicado 2023Tabla de Contenidos: “…Cover -- FM -- Copyright -- Contributors -- Table of Contents -- Preface -- Chapter 1: Implementing and Managing a Microsoft 365 Tenant -- Making the Most out of This Book - Your Certification And Beyond -- Microsoft 365 Tenant -- Creating a Tenant -- Planning a Tenant -- Selecting a Tenant Type -- Selecting a Managed Domain -- Provisioning a Tenant -- Implementing and Managing Domains -- Acquiring a Domain Name -- Third-party Registrar -- Microsoft -- Configuring a Domain Name -- Managing DNS Records Manually -- Configuring a Default Domain -- Configuring Organizational Settings -- Services -- Security & -- Privacy -- Organization Profile -- Identifying and Responding to Service Health Issues -- Configuring Notifications for Service Health -- Monitoring Adoption and Usage -- Microsoft 365 Usage Reports -- Viva Insights -- Personal Insights -- Teamwork Habits -- Organization Trends -- Advanced Insights -- Adoption Score -- People Experiences -- Technology Experiences -- Special Reports -- Summary -- Exam Readiness Drill - Chapter Review Questions -- Chapter 2: Managing Users and Groups -- Creating and Managing Users -- Creating and Managing Cloud Users -- Creating and Managing Synchronized Users -- Creating and Managing Guest Users -- Creating and Managing Contacts -- Microsoft 365 Admin Center -- Exchange Admin Center -- Creating and Managing Groups -- Microsoft 365 Admin Center -- Azure AD Portal -- Managing and Monitoring Microsoft 365 License Allocations -- Performing Bulk User Management -- Microsoft 365 Admin Center -- Azure AD Portal -- PowerShell -- Installing Modules -- Connecting to Azure AD -- Working with PowerShell -- Retrieving User Data -- Updating Users -- Updating Licenses -- Creating Users -- Summary -- Exam Readiness Drill - Chapter Review Questions -- Chapter 3: Managing Roles in Microsoft 365.…”
Libro electrónico -
20008por Das, SubhajitTabla de Contenidos: “…-- Getting started with R -- Setting up the R environment -- Navigating the RStudio interface -- Basic R programming concepts -- Data types in R -- Advanced data structures -- Packages in R -- Preparing for causal inference in R -- Preparing and loading data -- Exploratory data analysis (EDA) -- Simple causal inference techniques -- Comparing means (t-tests) -- Regression analysis -- Propensity score matching -- Case study - a basic causal analysis in R -- Data preparation and inspection -- Understanding the data -- Performing causal analysis -- Summary -- References -- Part 2: Practical Applications and Core Methods -- Chapter 4: Constructing Causality Models with Graphs -- Technical requirements -- Basics of graph theory -- Types of graphs - directed versus undirected…”
Publicado 2024
Libro electrónico -
20009Publicado 2017Tabla de Contenidos: “…The Basics -- 1 Agroecology and the Role of Trees -- 1 Definition of Agroforestry Revisited -- 2 The Role of Trees in Agroecology and Sustainable Agriculture in the Tropics -- Summary -- Introduction -- Understanding the Problem Before Seeking Solutions -- Addressing Soil Fertility -- Biodiversity and Agroecological Functions -- Rebuilding Agroecological Functions -- Maintaining Late Successional or Mature Agroecosystems -- Shade Modification -- Bird Exclusion -- Food Chain and Life Cycle Studies -- Filling the Niches Below the Canopy With Useful Plants -- Landscape and Scaling Issues -- The Big Picture: The Role of Agroecology and Agroforestry in Tropical Agriculture -- 3 Trees: A Keystone Role in Agroecosystem Function: An Update -- 2 Agroforestry Practices and Systems -- 4 Agroforestry and the Mitigation of Land Degradation in the Humid and Sub-Humid Tropics of Africa -- Summary -- Land Degradation -- The Role of Agroforestry -- Soil Fertility Improvement -- Hedgerow Intercropping -- Improved Fallows -- Biomass Transfer -- Soil Conservation -- Barrier Hedges -- Trees and Shrubs on Conservation Structures -- Multistrata Systems -- Multipurpose Trees and Shrubs as Fodder Supplements -- Feed Quality -- Effects on Animal Performance -- Fodder Production Systems -- High-Value Trees for Income Generation -- Naturally Regenerating Trees in Farmland -- Planted Trees in Farmland -- Home Gardens -- Domestication -- Conclusion -- Acknowledgments -- 5 The Domestication and Commercialization of Indigenous Trees in Agroforestry for the Alleviation of Poverty -- SUMMARY -- Introduction -- Domestication Strategies -- Research in Progress -- Commercialization -- Conclusion -- 6 Trees: Delivering Enhanced Crop Production and Income: An Update…”
Libro electrónico -
20010Publicado 2010Tabla de Contenidos: “…Do Not Use Quotation Marks Around Link Text -- 7 Writing Tasks, Procedures, and Steps -- Understanding the Relationship Among Tasks, Procedures, and Steps -- Developing Task Information -- Perform an Audience Analysis and a User Task Analysis -- Provide Only Necessary Task Information -- Organize Related, Optional, and Conditional Tasks -- Use Continuous Prose for Some Tasks -- Do Not Use Procedures for Command Explanations -- Writing Procedures -- Write Procedures That Are Easy to Follow -- Place Procedures Appropriately -- Use Procedure Headings Appropriately -- Use One Method to Describe a Single Procedure -- Writing Steps -- Order and Number the Steps -- Make Each Step Short and Equivalent to One Action -- Write Each Step as a Complete Sentence in the Imperative Mood -- Write Meaningful Steps -- Use Branching of Steps Appropriately -- Checking for Structural Problems -- Duplicate Series of Steps -- Nearly Identical Procedures -- Many Nested Substeps -- Procedures With More Than 10 Steps -- Several Single-Step Procedures -- Repeated Steps Indicated at the End of Repeated Actions -- 8 Writing for an International Audience -- Guidelines for Writing for Translation -- Cultural and Geographic Sensitivity -- Use Culturally Neutral Examples -- Include International Date, Time, and Contact Information -- Avoid Informal Language and Styles -- Definitions and Word Choice -- Avoid Jargon and Slang -- Do Not Use Foreign Terms -- Use Terms Consistently -- Use Abbreviations and Acronyms Judiciously -- Avoid Contractions -- Grammar and Word Usage -- Follow These Grammar Guidelines -- Use Words Precisely -- Use Modifiers and Nouns Carefully -- Limit the Use of Pronouns -- Simplify Sentences -- Numbers, Symbols, and Punctuation -- Clarify Measurements and Denominations -- Avoid Certain Symbols and Punctuation Marks -- Illustrations and Screen Captures…”
Libro electrónico -
20011Publicado 2023Tabla de Contenidos: “…Intro -- Foreword -- Acknowledgements -- Acknowledgements -- Abbreviations and acronyms -- Executive summary -- Strengthening vocational education and training pathways in upper secondary education in Lithuania (Chapter 3) -- Consolidating Lithuania's upper secondary certification to meet learners' diverse needs and promote higher order, complex learning (Chapter 4) -- 1 Assessment and Recommendations -- Introduction -- Main trends in upper secondary education in Lithuania -- Participation and completion -- Attainment of upper secondary education is very high -- Participation in upper secondary education is very high, supported by smooth transitions into and through upper secondary education -- Participation in upper secondary vocational education is lower than national targets -- Completion of upper secondary education is high but lower for VET programmes -- The gender gap in participation and completion of upper secondary vocational education is more pronounced than across the OECD on average -- Learning outcomes -- On entry to upper secondary education, 15-year-olds in Lithuania score below the OECD average -- The gap in performance between boys and girls and between students from rural and urban areas is greater in Lithuania than across the OECD -- Adults in Lithuania score above the OECD average -- Upper secondary education, especially VET, seems to play a modest role in contributing to adult skills -- Transitions into further education and work -- Transitions into tertiary education are high, but only for general upper secondary graduates -- Employments outcomes are very positive for tertiary graduates, but less so for VET graduates -- Priority areas for upper secondary education in Lithuania -- Lithuania achieves limited returns on its investment in upper secondary education…”
Libro electrónico -
20012Publicado 2023Tabla de Contenidos: “…Planning a sensitivity label solution for your organization -- Creating and managing SITs -- Setting up sensitivity labels and policies -- Setting up labels -- Setting up label policies -- Using sensitivity labels -- Configuring and using Activity explorer -- Using sensitivity labels with Teams, SharePoint, OneDrive, and Office apps -- Summary -- Questions -- Further reading -- Chapter 12: Managing Microsoft Purview Data Loss Prevention -- Planning and implementing DLP -- Managing DLP policies for Microsoft 365 workloads -- Creating a DLP policy -- Testing your DLP policy -- Editing your DLP policy -- DLP reporting and alerting capabilities -- Using PowerShell with DLP reporting -- Required permissions for DLP reports -- Further alerting capabilities -- Implementing Endpoint DLP -- Summary -- Questions -- Further reading -- Chapter 13: Managing Microsoft Purview Data Lifecycle Management -- Planning for data lifecycle management -- Records management -- Analyzing reports and dashboards -- Content explorer -- Activity explorer -- Configuring retention labels and policies -- Creating a retention label -- Creating a retention label policy -- Applying retention labels -- Creating a retention policy -- Planning and implementing adaptive scopes -- Finding and recovering deleted Microsoft 365 data -- User mailboxes -- OneDrive -- Summary -- Questions -- Further reading -- Part 4: Managing Compliance Features in Microsoft 365 -- Chapter 14: Monitoring and Analyzing Audit Logs and Reports in Microsoft Purview -- Planning for auditing and reporting -- Investigating compliance activities by using audit logs -- Performing an audit log search -- Reviewing and interpreting compliance reports and dashboards -- Configuring alert policies -- Configuring audit log retention policies -- Summary -- Questions -- Further reading…”
Libro electrónico -
20013por Manoel, EdsonTabla de Contenidos: “…6.3 Configuring automation policies for IBM DB2 -- 6.3.1 Identify required IBM DB2 messages -- 6.3.2 Create scenario automation policy database -- 6.3.3 Populate the scenario policy database -- 6.3.4 Define policies for monitoring IBM DB2 application tasks -- 6.3.5 Import customized scenario policy database into production -- 6.3.6 Create application group and define group membership -- 6.3.7 Verify Relationships in the automation policy -- 6.4 End-to-end Automation Adapter configuration -- 6.4.1 Check prerequisites and dependencies -- 6.4.2 Configure NetView and IBM Tivoli System Automation for z/OS -- 6.4.3 Enabling the Event Automation Service -- 6.4.4 Configure the Global Initialization File -- 6.4.5 Configure the NetView Message Adapter Service -- 6.4.6 Customize the End-to-end Automation Adapter -- 6.4.7 Perform configuration for security -- 6.4.8 Verify startup of the Automation Adapter -- 6.4.9 Solve timeout problems -- Chapter 7. …”
Publicado 2005
Libro electrónico -
20014Publicado 2003Tabla de Contenidos: “…Portal installation -- 2.1 System prerequisites -- 2.1.1 Hardware prerequisites -- 2.1.2 Software prerequisites -- 2.1.3 Our environment -- 2.2 What is in the box -- 2.2.1 SMP/E tape for install on z/OS -- 2.2.2 CD-ROMs for distributed platform -- 2.3 Preparing to install -- 2.4 SMP/E installation -- 2.4.1 WebSphere Portal Server Enable offering for z/OS -- 2.4.2 Prerequisites -- 2.4.3 UNICODE support -- 2.4.4 Performing the SMP/E installation -- 2.4.5 Post SMP/E installation -- 2.5 Configure and install WebSphere Portal Server -- 2.5.1 Step one: Read the package contents -- 2.5.2 Step two: Unpack the product files -- 2.5.3 Step three: Save the log files -- 2.5.4 Step four: Edit the setup file -- 2.5.5 Step five: Set up WLM -- 2.5.6 Step six: Set up RACF -- 2.5.7 Step seven: Configure LDAP server -- 2.5.8 Step eight: Configure DB2 for portal -- 2.5.9 Step nine: Install Portal on WebSphere Application Server…”
Libro electrónico -
20015por Mueller, John, 1958-Tabla de Contenidos: “…Creating an Embedded Resource -- Adding and Configuring the EmbeddedSource Controls -- Adding the EmbeddedSource Application Code -- Testing the EmbeddedSource Application -- Tracing the EmbeddedSource Application with the Debugger -- Get Going with C# -- Working with Libraries -- Understanding Reusable Code -- Considering How Classes Work -- Defining Methods -- Defining Properties -- Understanding Fields versus Properties -- Defining Events -- Using Enumerations -- Understanding Structures -- Creating the UseLibrary Solution -- Starting the TestLibrary Project -- Adding the TestLibrary Code -- Adding the TestApplication Project -- Starting the TestApplication Project -- Setting TestApplication as the Startup Project -- Defining the TestLibrary Reference -- Adding and Configuring the TestApplication Controls -- Adding the TestApplication Application Code -- Testing the UseLibrary Application -- Get Going with C# -- Creating Utility Applications -- Working at the Command Line -- Opening and Using the Command Line -- Understanding Utility Application Uses -- Creating the Console Application -- Defining Command-Line Parameters -- Creating the Main() Method -- Offering Help at the Command Line -- Checking for Required Arguments -- Checking for Optional Arguments -- Testing the DisplayDate Application -- Opening the Command Line -- Checking the Help Functionality -- Displaying a Date -- Tracing the DisplayDate Application with the Debugger -- Setting the Command-Line Arguments -- Performing the Trace -- Get Going with C# -- Using LINQ in Web Applications -- Creating the WebList Project -- Starting the WebList Project -- Adding and Configuring the WebList Project Controls -- Defining the using Statement -- Adding the WebList Project Code -- Tracing Through the WebList Project Example -- Creating the WebArray Project -- Starting the WebArray Project…”
Publicado 2011
Libro electrónico -
20016por Marchioni, FrancescoTabla de Contenidos: “…Entering the JBoss Command Line Interface (CLI) -- Launching the CLI -- Connecting from remote hosts -- Using the CLI in the graphical mode -- Constructing the CLI commands -- Determining the resource address -- Performing operations on resources -- Using the tab completion helper -- Deploying applications using the CLI -- Deploying applications to a JBoss AS 7 domain -- Deploy to all server groups -- Deploy to a single server group -- Creating CLI scripts -- Deploying an application to several JBoss AS 7 nodes -- Restarting servers in a domain -- Installing a datasource as a module -- Adding JMS resources -- Using advanced languages to create powerful CLI scripts -- Using scripting languages to wrap CLI execution -- Using the raw management API to manage the application server -- Reading management model descriptions via the raw management API -- Creating your resource watches using the detyped API -- Summary -- 10. …”
Publicado 2013
Libro electrónico -
20017por Zhu, Nick QiTabla de Contenidos: “…. -- How it works... -- Performing subselection -- Getting ready -- How to do it... -- How it works... -- Function chaining -- Getting ready -- How to do it... -- How it works... -- Manipulating the raw selection -- Getting ready -- How to do it... -- How it works... -- 3. …”
Publicado 2013
Libro electrónico -
20018Publicado 2013Tabla de Contenidos: “…Airfoils and Their Applications -- Airfoil Profiles -- Airfoil Development -- Airfoil Selection -- Performance of Airfoils -- Airfoil Characteristics -- Symbols Relating to Airfoils -- Fundamental Equation for Lift -- Coefficient of Lift -- Fundamental Equation for Drag -- Lift/Drag Ratio -- Center-of-Pressure Coefficient -- Characteristic Curves -- Shapes and Dimensions of Airfoils -- Wing Area -- Effects of Wing Planform -- Aspect Ratio -- Effects of Aspect Ratio -- Taper -- Sweep Angle -- Mean Aerodynamic Chord -- Airflow Control Devices -- Wing Flaps -- Effects of Flaps -- Leading-Edge Flaps -- Slots and Slats -- Spoilers -- Angle of Incidence -- Stalls and Their Effects -- Conditions Leading to a Stall -- Stall Warning…”
Libro electrónico -
20019Publicado 2018Tabla de Contenidos: “…Exploiting VOIP -- About the vulnerability -- Exploiting the application -- Summary -- Chapter 6: Virtual Test Grounds and Staging -- Performing a penetration test with integrated Metasploit services -- Interaction with the employees and end users -- Gathering intelligence -- Example environment being tested -- Vulnerability scanning with OpenVAS using Metasploit -- Modeling the threat areas -- Gaining access to the target -- Exploiting the Active Directory (AD) with Metasploit -- Finding the domain controller -- Enumerating shares in the Active Directory network -- Enumerating the AD computers -- Enumerating signed-in users in the Active Directory -- Enumerating domain tokens -- Using extapi in Meterpreter -- Enumerating open Windows using Metasploit -- Manipulating the clipboard -- Using ADSI management commands in Metasploit -- Using PsExec exploit in the network -- Using Kiwi in Metasploit -- Using cachedump in Metasploit -- Maintaining access to AD -- Generating manual reports -- The format of the report -- The executive summary -- Methodology/network admin-level report -- Additional sections -- Summary -- Chapter 7: Client-Side Exploitation -- Exploiting browsers for fun and profit -- The browser autopwn attack -- The technology behind the browser autopwn attack -- Attacking browsers with Metasploit browser autopwn -- Compromising the clients of a website -- Injecting the malicious web scripts -- Hacking the users of a website -- The autopwn with DNS spoofing and MITM attacks -- Tricking victims with DNS hijacking -- Using Kali NetHunter with browser exploits -- Metasploit and Arduino - the deadly combination -- File format-based exploitation -- PDF-based exploits -- Word-based exploits -- Attacking Android with Metasploit -- Summary and exercises -- Chapter 8: Metasploit Extended -- Basics of post-exploitation with Metasploit…”
Libro electrónico -
20020Publicado 2010Tabla de Contenidos: “…-- Writing Your Press Release -- The Anatomy of a Press Release -- Developing the Body Copy -- Embedded Links -- Attaching Multimedia to Your Press Release -- Press Release Signature -- Publishing and Distributing Your Press Release -- When to Launch Your Press Release -- 10 Pricing Your App -- Competing Against Free Apps -- Be Found -- Make Your App Better -- Make Your App More Intuitive -- Provide Better Graphics -- Create Documentation -- Offer Some Technical Support -- Develop a Reputation for Customer Service -- Go Viral -- Some Pricing Misconceptions -- Offer a Free Version of Your App -- Setting Your App's Price -- 11 Conducting an App Pricing Analysis -- Cost/Benefit Analysis -- Quantifying App Development Costs -- Quantifying the Benefits -- Performing a Cost/Benefit Comparison -- Breakeven Analysis -- Some Caveats -- 12 Selling Value over Price -- Selling Value -- Selling Quality -- Selling Usefulness -- Selling Return on Investment -- Additional Thoughts on Selling Value -- 13 Breaking into the App Store Top 100 -- Develop a Great App -- Beat Up Your App Mercilessly -- Have Friends in High Places -- Cross-Promote -- Price It Right -- Integrate Your App with Other Apps -- Optimize Your Web and App Store Copy -- Develop Your Brand and Promote It Like Crazy -- Reach Out to Apple…”
Libro electrónico