Tabla de Contenidos: “…1 IF LIFE GIVES YOU LIMES, MAKE MOJITOS!: Identifying stakeholders, selling user experience research, and dealing with difficult people and situationsIntroduction; Types of stakeholders; Business stakeholders; Upper management; Product managers; Marketing people; Salespeople; Engineering stakeholders; Software engineers; QA professionals; Technical support professionals; User experience stakeholders; Designers; Researchers; Technical writers; Users; The perspectives of UX research stakeholders; Difficult people, teams, and organizations: Fight or flight?…”

“…Cabarés y vida nocturna. Música y mojitos de todo el sabor del vcaribe. Actividades deportivas y culturales…”