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241Publicado 2020“…"Mathematics for Retail Buying, 9th Edition, introduces merchandising and retailing students to the most important concepts in retail math through step-by-step examples with practice problems and solutions. …”
Libro -
242por Organisation for Economic Co-operation and Development.Tabla de Contenidos: “…Unsafe or Defective Merchandise: Product Liability Protection in the Global Marketplace -- Session IV. …”
Publicado 1998
Libro electrónico -
243por Mortensen, Dennis R., 1972-Tabla de Contenidos: “…; Book Companion Websites; Contacting the Author; Part I: Advanced Web Analytics Installation; Chapter 1: Getting Started; Chapter 2: Content and Advanced Conversion Tracking; Chapter 3: Enterprise Campaign Tracking; Chapter 4: Merchandising Tracking and Reporting; Chapter 5: Advanced Instrumentation; Part II: Utilizing an Enterprise Web Analytics Platform; Chapter 6: Working with Report Results…”
Publicado 2009
Libro electrónico -
244por Gallagher, B. J. 1949-Tabla de Contenidos: “…Recognizing the "Quack" (Common Phrases from Penguins)Tips for Penguins Who Want to Change Themselves; Tips for Penguins Who Want to Change Their Organizations; Preventing Penguin Paralysis; The Care and Feeding of Peacocks: A Penguin's Guide; Reports from the Field; Part IV: Additional Resources for Peacocks and for Penguins; Training Materials; Merchandise; Keynote Speeches, Training, and Consulting Services; The Story Behind the Story; About the Authors; Acknowledgments…”
Publicado 2001
Libro electrónico -
245Publicado 2023Tabla de Contenidos: “…-- From CPUs to GPUs -- Optimization -- Measuring AI performance -- AI learning techniques -- Simulators and AI -- OODA loops -- Hierarchy of data maturity -- A "general theory for retail AI" -- The Inefficiencies in Retail Today -- AI for merchandising -- AI for inventory, ordering, and supply chain management -- AI for replenishment and labor management -- AI for labor budgets and scheduling -- AI for e-commerce and customer service -- AI for warehouse and distribution centers -- AI for checkout -- AI for pricing and promotion -- Other AI use cases -- Create your "AI strategy and roadmap" -- Buying vs. building AI -- How to run a proof of concept bake-off effectively -- Transitioning to a fact-based, data-driven culture…”
Libro electrónico -
246por Naranjo Miguel, DavidTabla de Contenidos: “…LO QUE HEMOS APRENDIDOTEMA 15: MERCHANDISING Y MARKETING; MERCHANDISING; DISPOSICIÓN DEL PUNTO DE VENTA; MARKETING DE GUERRILLA; EL MARKETING VIRAL; LO QUE HEMOS APRENDIDO; BIBLIOGRAFÍA…”
Publicado 2011
Biblioteca Universitat Ramon Llull (Otras Fuentes: Universidad Loyola - Universidad Loyola Granada, Biblioteca de la Universidad Pontificia de Salamanca)Libro electrónico -
247Publicado 2020“…The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. …”
Libro electrónico -
248Publicado 2022Biblioteca Universitat Ramon Llull (Otras Fuentes: Biblioteca Universidad de Deusto)Libro
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249Publicado 2004Tabla de Contenidos: “…Marketing information for the events industry / Emma Wood -- 10. Merchandising and retail / Stephen A. Doyle -- 11. Festival and event catering operations / Kevin Fields and Paul Stansbie -- 12. …”
Libro -
250Publicado 2018“…The author of this important book explains how and when to use suppliers (agencies, printers, insurers, etc.) for promotions of all types, including advertising (outdoor, on websites and in print), experiential marketing (road and trade shows, exhibitions, merchandising) and sales promotions (in-store/web and mobile promotion offers). …”
Libro electrónico -
251por Fosbrook, Deborah“…Organised clearly by subject area, each main clause heading is further broken down across types of use such as film and television, general business and commercial, internet, websites, merchandising, publishing, services, and educational. …”
Publicado 2014
Libro -
252por Dillon, SusanTabla de Contenidos: “…; 4.2 El consumidor de moda; 4.3 Branding; 4.4 El marketing de moda; 4.5 La promoción de moda; 4.6 El visual merchandising; 4.7 La publicidad de moda; 4.8 Ejercicio; 4.9 Entrevista: Michaela Ireson; Capítulo 5: La máquina de la moda; 5.1 El calendario de la moda…”
Publicado 2012
Biblioteca Universitat Ramon Llull (Otras Fuentes: Universidad Loyola - Universidad Loyola Granada, Biblioteca de la Universidad Pontificia de Salamanca)Libro electrónico -
253por Tselichtchev, IvanTabla de Contenidos: “…-China Duopoly; Notes; Chapter 2: Manufacturing Output: China Is Already the Number One; Note; Chapter 3: Merchandise Exports: From China's Lead to China's Dominance?…”
Publicado 2012
Libro electrónico -
254Publicado 2013Tabla de Contenidos: “…; 10 Image rights, TV and licensed merchandise; The prime time of image rights; The VIP roadmap; The upheaval in the European television market; The consolidation of collective selling of rights; Sensible commercial exploitation of TV rights; Basic concepts in merchandising management; Outsource and conquer!…”
Libro electrónico -
255Publicado 2012Tabla de Contenidos: “…Pollack -- Despised merchandise: American Jewish liquor entrepreneurs and their prohibitionist critics / Marni Davis -- Blacks, Jews, and the business of race music, 1945-1955 / Jonathan Karp -- Jews, Indian curios, and the westward expansion of American capitalism / David Koffman -- The multicultural front: a Yiddish-socialist response to sweatshop capitalism / Daniel Katz -- Making peace with capitalism?…”
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Libro electrónico -
256Publicado 2017Tabla de Contenidos: “…Machine generated contents note: Introduction Chapter 1: Changing Face of Retail Chapter 2: Merchandise Financial Planning Statistical Forecasting Chapter 3: Assortment Management Understanding Your Customer Understanding Product Choice Counts Understanding Current Product Performance Predicting the Evolution of Trends How much to buy? …”
Biblioteca Universitat Ramon Llull (Otras Fuentes: Universidad Loyola - Universidad Loyola Granada, Biblioteca de la Universidad Pontificia de Salamanca)Libro electrónico -
257“…<br/><br/>Tema 3. Merchandising.<br/><br/>Tema 4. La animación del punto de venta.…”
Texto completo en Odilo
Otros -
258“…Más en detalle, la obra contiene una visión clara de los distintos tipos de promociones, así como de los objetivos que con ellas se persiguen en el sector comercio y de la importancia de combinar las promociones con la publicidad y el merchandising en el punto de venta.<br/><br/>ÍNDICE<br/><br/>1. …”
Texto completo en Odilo
Otros -
259“…<br/><br/>Tema 3. Merchandising.<br/><br/>Tema 4. La animación del punto de venta.…”
Texto completo en Odilo
Otros -
260Publicado 2016“…Judah Phillips shows how to use analysis to improve ecommerce marketing and advertising, understand customer behavior, increase conversion rates, strengthen loyalty, optimize merchandising and product mix, streamline transactions, optimize product mix, and accurately attribute sales. …”
Libro electrónico