Tabla de Contenidos: “…Cover -- The Brand Is Not Owned by Marketing -- Everyone Owns It -- Does Your Brand Keep Its Promise?…”

“…Full of successful resumé samples and cover letters, the book also focuses on the key words and phrases that will bring readers' resumés to the top of the HR pile. …”

Tabla de Contenidos: “…Cover -- Making Work Fun Really Works…”

Tabla de Contenidos: “…Cover; Title; Copyright; Contents; Introduction; Chapter 1: What constitutes a breach?…”

“…The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics such as preparing data for analysis and creating the necessary infrastructure for data mining at your company. …”

Tabla de Contenidos: “…Front cover; Half title; Series; Title; Copyright; Dedication; Praise for this book; Contents; Preface; 1 Changing conceptions of health and illness; 2 Determinants of health behaviour: deliberate and automatic instigation of action; 3 Beyond persuasion: the modification of health behaviour; 4 Behaviour and health: excessive appetites; 5 Behaviour and health: self-protection; 6 Stress and health; 7 Moderators of the stress-health relationship; 8 The role of social psychology in health promotion; Glossary; References; Author Index; Subject Index; Adverts; Back cover…”

Tabla de Contenidos: “…Front cover; Half title; Title; Copyright; Praise for this book; Contents; Notes on the authors; Acknowledgements; 1 Introduction; 2 Early studies of children's play and the legacy of Iona and Peter Opie; 3 Forms of play; 4 Media, technologies and play; 5 The material cultures of childhood; 6 Play in the institutions of home and school; 7 Space and play; 8 Gender, sexuality and play; 9 Conclusion; Notes; References; Index; Back cover…”

Tabla de Contenidos: “…Front cover; Half title; Praise for this book; Title; Copyright; Contents; Abbreviations; Introduction: the challenge for social work; 1 Prevalence, patterns and policy; 2 Defining drug users; 3 Stigma, HCV and HIV; 4 The service user's perspective; 5 Care and control; 6 Recovery; 7 Involving service users inservices and interventions; 8 Networking, advocacy and empowerment; 9 Meeting the challenge; Glossary; Contacts; Notes; References; Index; Adverts; Back cover…”

Tabla de Contenidos: “…Front cover; Contents; Acknowledgments; Introduction; Chapter 1. …”