Materias:

Materias:

Materias:

Materias:

Tabla de Contenidos: “…Transforming Data Generated Automatically -- Transforming Bulk Data -- Transformation and Redundancy -- Chapter 4.1: A Brief History of Big Data -- An Analogy-Taking the High Ground -- Taking the High Ground -- Standardization With the 360 -- Online Transaction Processing -- Enter Teradata and MPP Processing -- Then Came Hadoop and Big Data -- IBM and Hadoop -- Holding the High Ground -- Chapter 4.2: What Is Big Data? …”

Materias:

Tabla de Contenidos: “…The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business; Contents; Introduction; The Time Is NOW; Living in the Past: The Old School of Sales and Service; First Marketing and PR, Now Sales and Service; The New Rules of Marketing and PR Are Now Widely Adopted; Living Real-Time and Mobile Has Changed Everything We Do; Why Sales and Service Are Experiencing a Revolutionary Transformation; Restoring the Human Touch: The Compelling Power of Authenticity; The Importance of Story…”

Materias:

Materias:

Materias: “…Big data…”

Materias:

Materias: “…Big data…”

Materias:

Tabla de Contenidos: “…Cover -- Title Page -- Copyright and Credits -- Dedication -- Packt Upsell -- Contributors -- Table of Contents -- Preface -- Chapter 1: Overview of Big Data and Hive -- A short history -- Introducing big data -- The relational and NoSQL databases versus Hadoop -- Batch, real-time, and stream processing -- Overview of the Hadoop ecosystem -- Hive overview -- Summary -- Chapter 2: Setting Up the Hive Environment -- Installing Hive from Apache -- Installing Hive from vendors -- Using Hive in the cloud -- Using the Hive command -- Using the Hive IDE -- Summary -- Chapter 3: Data Definition and Description -- Understanding data types -- Data type conversions -- Data Definition Language -- Database -- Tables -- Table creation -- Table description -- Table cleaning -- Table alteration -- Partitions -- Buckets -- Views -- Summary -- Chapter 4: Data Correlation and Scope -- Project data with SELECT -- Filtering data with conditions -- Linking data with JOIN -- INNER JOIN -- OUTER JOIN -- Special joins -- Combining data with UNION -- Summary -- Chapter 5: Data Manipulation -- Data exchanging with LOAD -- Data exchange with INSERT -- Data exchange with [EX|IM]PORT -- Data sorting -- Functions -- Function tips for collections -- Function tips for date and string -- Virtual column functions -- Transactions and locks -- Transactions -- UPDATE statement -- DELETE statement -- MERGE statement -- Locks -- Summary -- Chapter 6: Data Aggregation and Sampling -- Basic aggregation -- Enhanced aggregation -- Grouping sets -- Rollup and Cube -- Aggregation condition -- Window functions -- Window aggregate functions -- Window sort functions -- Window analytics functions -- Window expression -- Sampling -- Random sampling -- Bucket table sampling -- Block sampling -- Summary -- Chapter 7: Performance Considerations -- Performance utilities -- EXPLAIN statement…”

Tabla de Contenidos: “…Cover; Title Page; Copyright; Contents; Introduction: Who Should Read This Book; Part 1 A Complete Predictive Marketing Primer; Chapter 1 Big Data and Predictive Analytics Are Now Easily Accessible to All Marketers; The Predictive Marketing Revolution; The Power of Customer Equity; Predictive Marketing Use Cases; Predictive Marketing Adoption Is Accelerating; What Do You Need for Predictive Marketing?…”

Materias:

“…Privacy and Secuirty of Big Data '14…”

Materias: “…Big data Congresses…”

“…Acquire practical skills in Big Data Analytics and explore data science with Apache Mahout…”