Tabla de Contenidos: “…Smarter Finance USA's Educational Content Pays Off in a Big Way -- Chapter 17 Content Subject 3 Versus and Comparisons -- The Results -- Putting It Into Action -- Chapter 18 The Critical Need for Unbiased Content -- Disarmament: The Quickest Way to Build Trust -- Chapter 19 Content Subjects 4 and 5 Reviews and Best in Class -- Putting It Into Action -- Chapter 20 Using Reviews to Establish Yourself as an Expert -- Chapter 21 The Impact of Discussing the Competition -- Putting It Into Action -- Chapter 22 Case Study 3 Small Retail Appliance Store Dominates Online and Makes Millions -- About Yale Appliance -- A CEO Becomes the Head of Business Development -- Yale Appliance Tackles the Tougher Questions -- Yale Appliance's Success with Inbound Marketing -- Chapter 23 The Competition -- The Bad Fits -- The Customer -- Chapter 24 How They Ask, You Answer Saved River Pools and Spas -- PART II The Impact of They Ask, You Answer on Sales Teams -- Chapter 25 How Great Content Is a Total Game-Changer for Sales Teams -- Seven Major Benefits of Sales Teams Embracing They Ask, You Answer -- Chapter 26 A Dramatic Discovery -- Chapter 27 Assignment Selling -- An Example of Assignment Selling in Action -- The Special Rights of the Teacher -- What Homework Can Tell Us about the Prospect -- Chapter 28 How One Remarkable Couple Changed My Perspective on the Power of Content to Sell -- Chapter 29 Content Never Sleeps -- Chapter 30 Using Assignment Selling to Avoid Common Sales Pitfalls -- Chapter 31 Using Assignment Selling to Determine Compatibility -- Chapter 32 Case Study 4 How a Start-Up Company in the Health Care Space Became the Thought Leaders of an Entirely New Industry -- Phase 1: Uniting the Marketing and Sales Silos -- Phases 2 and 3: Live Webinars and Events -- Success and Plans for the Future -- PART III Implementation and Making It a Culture…”

Tabla de Contenidos: “…Teaching listening skills through video: a web-based program of film and television segments designed for Italian language courses at Yale University / Confronting new technologies: a cross-cultural telecollaborative project across the ocean / Podcasting and iPod in teaching and learning Italian language, culture and literature: a research study at Universitâe de Montrâeal, Canada / Teaching Italian translation: Teaching Italian translation: a challenge / Translation in teaching Italian as L2: evolution or involution? …”
Enlace del recurso

Informació biogràfica
Descripció de l'editor

Click para texto completo desde fuera UPSA
Click para texto completo desde UPSA

“…Harold Scheffler, long-time Professor of Anthropology at Yale University, has argued, by contrast, that procreative ties are everywhere semantically central, i.e. focal, that they provide bases from which other kinship ties are extended. …”

“…Discover the true purpose of any presentation (hint: it’s not to convey information) Learn the value of emotions in public speaking—even nervousness and fear Understand why your voice is more important than your slides Nail the most critical parts of any presentation: the bookends Learn how to practice a speech (hint: break your mirror) Know how to read—and not read—an audience Get tips for what to do when something goes wrong Yale graduate Karen Hough teaches public speaking as founder and CEO of ImprovEdge. …”

“… El libro reune seis conferencias, dictadas por Jacob Bronowsk en la Univeridad de Yale. El propósito de las lecciones de Bronowski es intentar desentrañar el mecanismo a través del que experimentamos de una forma que no es totalmente física aquello que nos llega por mecanismos físicos…”

“…Dr. Frank Meyer, LL.M. (Yale) | Dr. Kristina Peters, M.A. | Univ. Ass. Dr. …”

“…He also provides an illuminating account of the sepecific Prague conception of language as a system of systems in motion—a dynamic structure—and illustrates how the Prague approach differs from those of the Cophanhagen and Yale linguistic groups. In succeeding chapters, Professor Vachek discusses in detail the analysis of the phonic level—both synchronic and diachronic—and main problems of morphonology and morphology, as well as of grammar and style. …”

“…The 2017 edition features 32 illustrated articles on built projects and works in progress from academia and practice, including contributions from leading practices such as Foster + Partners, Zaha Hadid Architects, Arup, and Ron Arad, and from world-renowned institutions including ICD Stuttgart, Harvard, Yale, MIT, Princeton University, The Bartlett School of Architecture (UCL) and the Architectural Association…”