Tabla de Contenidos: “…-- Let's Get Started -- What Are the Different Sales Motions -- Your LTV Will Dictate What Sales Motion Options Are Available -- Your Sales Process Will Change Over Time -- Design a GTM Plan Based on a Mix of Revenue-Generating Motions That Evolve -- Updating Your Sales Funnel -- Examples -- Bloom Continued -- LARK Technologies -- Summary -- Step 19 Calculate the Cost of Customer Acquisition (CoCA) -- In This Step, You Will: -- Why This Step, and Why Now? …”