“…Immersing readers into the key realms of business success and exploring the full spectrum of essential communications practices, they gain knowledge and trade skills of immense value, including: The basics of positive, proactive, strategic communications for individuals and organizations What it means to be a PR expert in the creative industry and to do great work An introduction to essential business imperatives, with high-level instruction on creativity, strategy, leadership, management, marketing, and much more Customer service and all it entails Extensive exploration of the PR toolset and its application in real-world marketing scenarios This book brings home all instruction with sophisticated questions and challenges, ensuring readers have every opportunity to comprehend and grow, step by step -- Editor…”

Sumario

Tabla de Contenidos: “…Re-defining success in the 21st century -- The learning industry and the learning sciences: how educational reform sent us in the wrong direction -- The skills needed for success are global -- Hard skills and soft skills: finding the perfect balance -- Collaboration: no one can fiddle a symphony -- Communication: telling it like it is -- Toppling the king that is content -- Critical thinking: show me! …”

“…Kahn, a foremost retail expert and professor at The Wharton School, examines the companies that have been most successful during this wave of change, and offers fresh insights into what we can learn from their ascendance. …”

“…De Fideicommissis. De Legatis. Et De Succession. Ab Intestato. Et in fine Conflictus Legis, et Rationis…”

Tabla de Contenidos: “…Chapter 2:Transition: From Individual Contributor to a ManagerWatch out for; Time; Your work plus more; Less definition; Multiple roles; Indirect tax; Scope of work; Commitments; Information sharing; Not giving up control; Enforcing your will; Defensive approach-being afraid to goof up; Overcoaching; Frustrations of being a new manager; Teaching a man how to fish; A slow world around you; I don't get enough information; I can't get no satisfaction; I'm running all the time; Making it easier; Relax a little; Understanding the information needs of your organization; Know your success measures…”

Materias: “…Inheritance and succession (Roman law)…”

Materias: “…Success in business.…”
Acceso con credenciales UPSA

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