Tabla de Contenidos: “…Winick -- "Cheaters never prosper" and other lies adults tell kids : proverbs and the culture wars over character / Jay Mechling -- The proverb and fetishism in American advertisements / Anand Prahlad -- "The early bird is worth two in the bush" : Captain Jack Aubrey's fractured proverbs / Jan Harold Brunvand -- As the crow flies : a straightforward study of lineal worldview in American folk speech / Alan Dundes…”

Tabla de Contenidos: “…Barre Toelken -- Portraits in song : gleanings from the Brigham Young folk song cycle / Jill Terry Rudy -- As the saints go marching by : modern jokelore concerning Mormons / Jan Harold Brunvand -- Sanpete County humor : the tales and the tellers / Edward A. …”
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“…Part II looks at the careers of prominent Utah folklorists Jan Harold Brunvand, Barre Toelken, and William B. Wilson, as well as the works of the next, current generation of folklorists. …”