Tabla de Contenidos: “…-- The Right Product -- The Wrong Customer -- Core Value Exercise -- Chapter 2: The Nike Syndrome -- Advice to Founders -- We're Not Nike -- It Took Nike Nearly Twenty Years to Become Nike -- Value Proposition Exercise -- Chapter 3: The Gold Standard: Word-of-Mouth -- Advice to Founders -- Getting Ready for Growth -- Marketing Is Not a One-Size-Fits-All -- Word-of-Mouth Is Not Marketing -- Social Media is Not Child's Play -- The ROI of Marketing -- Empathy Map Exercise -- Chapter 4: A Rose by Any Other Name ... -- Advice to Founders -- Be Memorable -- Logo Is Shorthand for Your Brand -- Brand Loyalty Starts With the Right Name -- Great Names: Great Brands -- Naming Exercise -- Chapter 5: Is Your Homepage Helping Your Brand Cut Through the Noise? …”

Tabla de Contenidos: “…Summer foods Long days, not lazy days Learning in a Lower Palaeolithic childhood Childs' play ...? A world beyond the horizon? Summer conception: hunting with benefits? …”

Tabla de Contenidos: “…Les formules de jeux dans les recueils parémiographiques / Arnaud Zucker -- Jouer en rêve chez Artémidore / Julien du Bouchet -- Early Christian Attitudes towards Child Playing / Miguel Herrero de Jáuregui -- From Homer to John Eugenicus: the Long Journey of Riddles through Greek and Byzantine Literatures / Simone Beta -- The Search for Cultural Continuities in Studies of Modern Greek Children's Play and Games: Some Theoretical and Methodological Questions / Cleo Gougoulis -- Pollux témoin des jeux : continuité, survie et réception dans la culture ludique néogrecque / Salvatore Costanza -- The Meaning of "Traditional" in Play Studies / Francesca Berti -- Du Rubicon à la chambre d'enfants: la réception de l'expression Alea iacta est dans la culture contemporaine des jeunes / Katarzyna Marciniak -- Faire du jouet et du jeu des enfants des objets d'Histoire. …”

Tabla de Contenidos: “…Chapter 8 - The Helping Process with Children and FamiliesChild Play Therapy; Filial Therapy; Marital Counselling and Couple Therapy; Family Relationship Therapy; Current Trends and Overview; Chapter 9 - Group Encounter and Therapy; Client-Centred Group Psychotherapy - From Hobbs to Beck; Experiential Learninglencounter Groups: Nature and Process; Engendering Self-Helping Groups: Facilitation in Absentia; Directions - in Conclusion; Chapter 10 - Wellness, Education, and Parenting; Well-Functioning Persons and Relationships; Student-Centred Teaching and Education: Principles and Process…”

Tabla de Contenidos:

Tabla de Contenidos: “…An Enterprising Criminal Has Spotted a Gap in the MarketWe Shouldn't Poison Our Minds with Fear of Bioterrorism; Raising the Cost of Paperwork Errors Will Improve Accuracy; So-Called Cyberattack Was Overblown; Why Framing Your Enemies Is Now Virtually Child's Play; Beyond Security Theater; Feeling and Reality; Refuse to Be Terrorized; Cold War Encryption Is Unrealistic in Today's Trenches; Profiling Makes Us Less Safe; Fixing Intelligence Failures; Spy Cameras Won't Make Us Safer; Scanners, Sensors Are Wrong Way to Secure the Subway; Preventing Terrorist Attacks in Crowded Areas…”

“…Finally, we aimed to describe the steps of practical use of joint (adult-child) play activities that help a child to develop a self-regulatory behavior during play…”

“…Get practical reference advice that will make complex networks setups look like child's play, and dive into in-depth coverage of configuring a RHEL system. …”