“…Wearables, in Bekleidung integrierte elektronische Komponenten, sind spätestens seit der Einführung der Apple Watch weit verbreitet. Die Autoren fassen zusammen, welche unterschiedlichen Wearables bereits entwickelt wurden. …”

“…There is a compelling draw to such technology and an obvious popularity, particularly as the tablet market heats up. The Apple iPad created and defined the tablet communications category of intelligent devices, but Android tablets are swiftly gaining ground in the worldwide tablet market. …”

Tabla de Contenidos: “…Unbundling -- Unbundling Apple -- Unbundling the MBA -- 2. Bundling -- Bundling Amazon packages -- 3. …”

Tabla de Contenidos: “…-- The Strategy Pyramid -- Business vs corporate strategy -- Essential case study: Extramural Ltd -- Part 1: Strategy development -- Chapter 1: Knowing your business -- Identifying key segments -- Essential example: Apple's saviour segments -- Segmentation in a start-up -- Essential case study: Extramural Ltd - the business -- Chapter 2: Setting goals and objectives -- Setting long-term goals -- Essential example: Life at Mars -- Setting SMART objectives -- Essential case study: Extramural Ltd - goals and objectives -- Chapter 3: Forecasting market demand -- Sizing the market -- Forecasting market demand -- Essential tool: Moving averages -- Essential example: No wrap for the cinema -- Forecasting demand for a start-up -- Market demand risks and opportunities -- Essential case study: Extramural Ltd - market demand -- Chapter 4: Gauging industry competition -- Assessing competitive intensity -- Assigning customer purchasing criteria -- Deriving key success factors -- Essential tool: Economies of scale -- Essential example: Jessops is shuttered -- Gauging competition in a start-up -- Industry competition risks and opportunities -- Essential case study: Extramural Ltd - competition -- Chapter 5: Tracking competitive advantage -- Rating competitive position -- Essential tool: Product/market risk -- Reviewing resources and capabilities -- Essential tool: The value chain -- Essential example: The everlasting Monsoon -- Creating competitive advantage in a start-up -- Essential example: Of diet, dance and detectives -- Essential case study: Extramural Ltd - advantage -- Chapter 6: Targeting the strategic gap -- Targeting the portfolio gap…”

“…Whether you’re using a video editing package with a color correction tool built in (Final Cut Pro, Premiere Pro) of a dedicated application (Apple Color, Assimilate Scratch, Baselight, or DaVinci), this book covers it all. …”

“…A Useful Directory to the Best iPhone and iPad Apps offers reviews and recommendations for over 200 apps for the iPhone and iPad. Apple's handheld devices have many strengths, but the App Store is unfortunately not one of them. …”

Tabla de Contenidos:

Tabla de Contenidos: “…Wake Your MacBook -- Log Out, Shut Down, and Resume -- Log Out, Shut Down, and Resume -- Log Out from Your MacBook -- Shut Down Your MacBook -- Chapter 2 Configuring Your MacBook -- Change the Wallpaper -- Change the Wallpaper -- Display the Wallpaper Pane in System Settings -- Apply a Built‐In Wallpaper -- Apply One or More Photos as Wallpaper -- Apply a Color as Wallpaper -- Set Up a Screen Saver -- Set Up a Screen Saver -- Configure Battery and Sleep Settings -- Configure Battery and Sleep Settings -- Customize the Dock -- Customize the Dock -- Add an App to the Dock -- Add a File or Folder to the Dock -- Remove an Item from the Dock -- Configure the Dock -- Configure Control Center and the Menu Bar -- Configure Control Center and the Menu Bar -- Add or Remove Desktop Spaces -- Add or Remove Desktop Spaces -- Create Hot Corners to Control Screen Display -- Create Hot Corners to Control Screen Display -- Set Up a Hot Corner -- Using a Hot Corner to Run Mission Control -- Make the Screen Easier to See -- Make the Screen Easier to See -- Configure the Appearance, Accent, and Highlight -- Configure the Appearance, Accent, and Highlight -- Configure the Keyboard -- Configure the Keyboard -- Configure the Trackpad or Other Pointing Device -- Configure the Trackpad or Other Pointing Device -- Configure iCloud Settings -- Configure iCloud Settings -- Add a Second Display -- Add a Second Display -- Using an Apple TV and HDTV as an Extra Display -- Using an Apple TV and HDTV as an Extra Display -- Using an iPad as an Extra Display and Input Device -- Using an iPad as an Extra Display and Input Device -- Connect External Devices -- Explore Other Important Settings -- Chapter 3 Sharing Your MacBook with Others -- Create a User Account -- Create a User Account -- Configure Your MacBook for Multiple Users -- Configure Your MacBook for Multiple Users…”

Tabla de Contenidos: “…Los objetivos y sus metas estratégicasEl factor Apple; Capítulo 4. Comprensión y estimación de los beneficios (...) ; Los benefi cios del aprendizaje abierto; Estimar los benefi cios del aprendizaje; Los beneficios del apoyo abierto; Los beneficios de la innovación abierta; Capítulo 5. …”

Tabla de Contenidos: “…Introduction -- The spelling of the 1844 collection -- A note on the text -- The milk-mâid o' the farm (a line-by-line phonemic analysis) -- 1844 Poems with phonemic transcripts -- Spring -- The Spring -- The woodlands -- Liady-Day an' ridden house -- Easter time -- Dock leaves -- The blackbird -- Woodcom' feäst -- The milk-mâid o' the farm -- The girt woak tree that's in the dell -- Vellen the tree -- Bringen oon gwâin o' Zundays -- Evemen twilight -- Evemen in the village -- Mây -- Bob the fiddler -- Hope in Spring -- The white road up athirt the hill -- The woody holler -- Jenny's ribbons -- Eclogue: the 'lotments -- Eclogue: A bit o' sly coortèn -- Summer -- Evemen, an' mâidens out at door -- The shepherd o' the farm -- Vields in the light -- Whitsuntide an' club wa'kèn -- Woodley -- The brook that runn'd by Gramfer's -- Sleep did come wi' the dew -- Sweet music in the wind -- Uncle an' Ānt -- Havèn oon's fortun a-tuold -- Jeän's weddèn dae in marnen -- Rivers don't gi'e out -- Miakèn up a miff -- Hây-miakèn -- Hây-carrèn -- Eclogue: The best man in the vield -- Wher we did kip our flagon -- Wik's end in Zummer, in the wold vo'ke's time -- The meäd a-mow'd -- The sky a-clearèn -- The evemen star o' Zummer -- The clote -- I got two viel's -- Polly be-èn upzides wi' Tom -- Be'mi'ster -- Thatchèn o' the rick -- Bees a-zwarmen -- Readèn ov a headstuone -- Zummer evemen dānce -- Eclogue: Viairies -- Fall -- Carn a-turnèn yoller -- A-halèn carn -- Harvest huome: The vust piart: the supper -- Harvest huome: Second piart: what tha done āter supper -- A zong ov harvest huome -- Poll's jack dā -- The ivy -- The welshnut tree -- Jenny out vrom huome -- Grenley water -- The viary veet that I da meet -- Marnen -- Out a-nuttèn -- Tiakèn in apples -- Miaple leaves be yoller -- The weather-beäten tree -- Shodon fiair: The vust piart -- Shodon Fiair: The rest ō't -- Martin's tide -- Guy Faux's night -- Night a-zettèn in -- Eclogue : The common a-took in -- Eclogue : Two farms in oone -- Winter -- The vrost -- A bit o' fun -- Fanny's bethdae -- What Dick an' I done -- Grammer's shoes -- Zunsheen in the Winter -- The weepèn liady -- The happy daes when I wer young -- In the stillness o' the night -- The settle an' the girt wood vire -- The carter -- Christmas invitation -- Keepèn up o' Chris'mas -- Zittèn out the wold year -- Woak wer good enough oonce -- Miary-Ann's chile -- Eclogue: Faether come huome -- Eclogue: A ghost -- Miscellaneous pieces -- A zong -- The mâid var my bride -- The huomestead -- The farmer's woldest daeter -- Uncle out o' debt an' out o' dannger -- The church an' happy Zunday -- The wold waggon -- The common a-took in -- A wold friend -- The ruose that deck'd her breast -- Nanny's cow -- The shep'erd buoy -- Hope a-left behine -- A good faether -- The beam in Grenley Church -- The vâices that be gone -- Poll -- Looks a-know'd avore -- The music o' the dead -- The pliace a tiale's a-tuold o' -- Ānt's tantrums -- The stuonen puorch -- Farmers' sons -- Jeän -- The dree woaks -- The huomestead a-vell into han' -- The d'rection Post -- Jeän o' Grenley Mill -- The bells of Alderburnham -- The girt wold house o' mossy stuone -- Eclogue: The times -- A witch -- Appendix: A summary of sections 7 and 8 of WBPG -- Glossary…”

Tabla de Contenidos: “…; Case 15 Dr. Hwang and the Bad Apple Theory of Scientific Misconduct; Caution 3: The Genome Isn't What It Used to Be; Case 16 Becoming Genomic: Just What Does it Mean Anyway?…”

Tabla de Contenidos: “…Introduction -- 1 Walmart: How Big Data Is Used To Drive Supermarket Performance -- 2 CERN: Unravelling the Secrets of the Universe with Big Data -- 3 Netflix: How Netflix Used Big Data to Give Us the Programmes We Want -- 4 Rolls-Royce: How Big Data Is Used To Drive Success In Manufacturing -- 5 Shell: How Big Oil Uses Big Data -- 6 Apixio: How Big Data Is Transforming Healthcare -- 7 Lotus F1 Team: How Big Data Is Essential To The Success Of Motorsport Teams -- 8 Pendleton & Son Butchers: Big Data for Small Business -- 9 US Olympic Women's Cycling Team: How Big Data Analytics Is Used To Optimize Athletes' Performance -- 10 ZSL: Big Data In The Zoo And To Protect Animals -- 11 Facebook: How Facebook Use Big Data to Understand Customers -- 12 John Deere: How Big Data Can Be Applied On Farms -- 13 Royal Bank of Scotland: Using Big Data to Make Customer Service More Personal -- 14 LinkedIn: How Big Data Is Used To Fuel Social Media Success -- 15 Microsoft: Bringing Big Data To The Masses -- 16 Acxiom: Fuelling Marketing With Big Data -- 17 US Immigration and Customs: How Big Data Is Used To Keep Passengers Safe and Prevent Terrorism -- 18 Nest: Bringing the Internet of Things into The Home -- 19 GE: How Big Data Is Fuelling the Industrial Internet -- 20 Etsy: How Big Data Is Used In A Crafty Way -- 21 Narrative Science: How Big Data Is Used To Tell Stories -- 22 BBC: How Big Data Is Used In The Media -- 23 Milton Keynes: How Big Data Is Used To Create Smarter Cities -- 24 Palantir: How Big Data Is Used To Help The CIA And To Detect Bombs In Afghanistan -- 25 Airbnb: How Big Data Is Used To Disrupt the Hospitality Industry -- 26 Sprint: Profiling Audiences Using Mobile Network Data -- 27 Dickey's Barbecue Pit: How Big Data Is Used to Gain Performance Insights Into One Of America's Most Successful Restaurant Chains -- 28 Caesars: Big Data At The Casino -- 29 Fitbit: Big Data In The Personal Fitness Arena -- 30 Ralph Lauren: Big Data In The Fashion Industry -- 31 Zynga: Big Data In The Gaming Industry -- 32 Autodesk: How Big Data Is Transforming The Software Industry -- 33 Walt Disney Parks and Resorts: How Big Data Is Transforming Our Family Holidays -- 34 Experian: Using Big Data To Make Lending Decisions And To Crack Down On Identity Fraud -- 35 Transport for London: How Big Data Is Used To Improve And Manage Public Transport In London -- 36 The US Government: Using Big Data To Run A Country -- 37 IBM Watson: Teaching Computers To Understand And Learn -- 38 Google: How Big Data Is At The Heart Of Google's Business Model -- 39 Terra Seismic: Using Big Data To Predict Earthquakes -- 40 Apple: How Big Data Is At The Centre Of Their Business -- 41 Twitter: How Twitter And IBM Deliver Customer Insights From Big Data -- 42 Uber: How Big Data Is At The Centre Of Uber's Transportation Business -- 43 Electronic Arts: Big Data In Video Gaming -- 44 Kaggle: Crowdsourcing Your Data Scientist -- 45 Amazon: How Predictive Analytics Are Used To Get A 360-Degree View Of Consumers -- Final Thoughts -- About the Author -- Acknowledgements -- Index…”

Tabla de Contenidos: “…BRS/After Dark. EasyNet -- Apple-Link. Promenade -- ZiffNet -- MCI Mail -- AT&T Net -- Legitimizing E-mail -- PornNet -- More casualties -- Linking to the Net -- E-mail links -- USENET Newsgroups -- Gopher -- FTP -- Modem taxes and other myths -- The plague of the Internet: Spam -- What spammers are really selling -- Social Evolution in Cyberspace.…”

Tabla de Contenidos: “…Title Page; Copyright Page; Table of Contents; About the Author; About the Technical Reviewer; Acknowledgments; Preface; Chapter 1 Bringing Homethe iPod touch; Buying Your iPod touch; Picking Your iPod touch; Considering System Requirements; Deciding Where to Buy Your iPod; Understanding Return and Exchange Policies; Bringing Your iPod Home; Unpacking Your iPod touch; Reviewing the iPod touch Features; Preparing for a Fresh Start; Creating a New Apple Account; Configuring Your iPod touch; Pairing Your iPod touch to Your Computer; Syncing the iPod touch to Your Computer…”

Tabla de Contenidos: “…-- Using Technology to Meet Desires -- High-Tech, High-Touch Cultures -- Creating a Great Service Culture -- Chapter 9: Creating Evangelists -- Peak's Apple and Harley-Davidson Customer Pyramids -- Creating Your Own Customer Pyramid…”

Tabla de Contenidos: “…; 40 Should I use Film Curves and Cine Gamma Curves in the Camera if I am Transferring to Film?; 41 Does Apple's Final Cut ProHD Edit DVCPROHD in "Native" Mode?…”

Tabla de Contenidos: “…-- 2.2 Unterschiede zwischen ESSENTIAL- und ELITE-Edition -- 2.3 DxO FilmPack und DxO ViewPoint -- 2.4 Installation unter Microsoft Windows -- 2.5 Installation unter Apple macOS -- 2.6 Wenn Sie Hilfe brauchen -- 3 Erste Schritte -- 3.1 Unterschiede zwischen Mac und PC -- 3.2 Der erste Start -- 3.3 Aufbau der Benutzeroberfläche -- 3.4 Optische DxO-Module -- Optische DxO-Module laden -- Optische DxO-Module verwalten -- 4 Das Register Fotothek -- 4.1 Ein Überblick…”

Tabla de Contenidos: “…Skill -- Putting Skill into Perspective -- Leading DEI: Will and Skill -- Technical Skill and Inclusive Leadership: Mixing Apples and Oranges -- Minimizing Alternate Pathways -- Intent vs. …”

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“…Mit Geschichten zum Erfolg in Content Marketing, PR, Social Media, Employer Branding und Leadership Storytelling als Basis für modernes Content Marketing Wirkung und Erzählformate guter Geschichten Zahlreiche anschauliche Beispiele und praktische Checklisten zur Ideenfindung Storytelling ist für Marketingabteilungen das neue Fundament in der Kundenkommunikation über alte und neue Kanäle wie PR, Content Marketing und Social Media. Marken wie Red Bull, Apple, Coca-Cola, Dove oder airbnb sind heutzutage in aller Munde, wenn es um Brand Storytelling geht. …”