The networked nonprofit connecting with social media to drive change

"This groundbreaking resource offers a set of guiding principles to help nonprofit leaders navigate the transition from top-down organizations to a networked approach enabled by technology. The book contains specific strategies for implementation and secrets to success from nonprofits who have...

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Detalles Bibliográficos
Formato: Libro electrónico
Idioma:Inglés
Edición:1st ed
Materias:
Acceso en línea:Acceso restringido con credenciales, usuarios UPSA
Ver en Biblioteca de la Universidad Pontificia de Salamanca:https://koha.upsa.es/cgi-bin/koha/opac-detail.pl?biblionumber=737772
Solicitar por préstamo interbibliotecario: Correo | Formulario
Tabla de Contenidos:
  • Introducing networked nonprofits
  • Nonprofit challenges and trends
  • Understanding social networks
  • Creating a social culture
  • Listening, engaging, and building relationships
  • Building trust through transparency
  • Making nonprofit organizations simpler
  • Working with crowds
  • Learning loops
  • From friending to funding
  • Governing through networks.